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August Man SG Magazine - Issue 215 (July 2025)

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In this issue

One of watchmaking’s oldest brands celebrates its 250th anniversary and we pay tribute with a story on its incredible timepiece: the Breguet Tradition Seconde Rétrograde 7035. We also shine the spotlight on an unexpected star during Singapore’s 2025 General Elections, Alexis Dang. David Beckham also gives us an exclusive interview on his thoughts about his fashion collaboration with Boss. All these and the latest in fashion, watches, lifestyle, and culture in AUGUSTMAN.

Ice Cream Boys

It’s been two years since Pharrell Williams took over the men’s creative helm for Louis Vuitton. Now, he’s finally displaying his creative verve.

2 mins

A RACE TO THE FUTURE

LEWIS HAMILTON RETURNS TO THE TRACKS OF DIOR MEN WITH ITS NEWEST LIFESTYLE CAPSULE COLLECTION.

1 mins

EASY BREEZY

The summer heat calls for casual wear. Dior summer essentials call for a contemporary summer wardrobe in its Autumn 2025 collection.

1 mins

Galloping Across Time

IN THE HEART OF BANGKOK, LORO PIANA REVISITED THE VALIANT EQUESTRIAN CODES FOR THE AUTUMN/WINTER 2025-2026 MEN'S COLLECTION, A REMINISCENCE OF THE GENTLEMEN FROM THE YONDER YEARS.

3 mins

All Around The World In One Bag

Prada men's new Duffel Bag is the only bag a man needs.

1 mins

Wear It Like Beckham

FOOTBALLER, STYLE ICON, AND NOW DESIGNER. DAVID BECKHAM TELLS US MORE ABOUT HIS NEW CURATED COLLECTION WITH BOSS.

3 mins

The Couture Art Of Prostituting Happiness

LAST YEAR, I purchased a heart-shaped jade pendant in a flea market from an old man when I was visiting Tokyo.

3 mins

IMMORTALITY ON YOUR WRIST

ONE OF THE WORLD'S OLDEST SURVIVING WATCH BRAND IS CELEBRATING ITS 250TH ANNIVERSARY WITH SEVERAL HOROLOGICAL RELEASES, INCLUDING THIS INCREDIBLE BLUE AND GOLD MASTERPIECE—THE BREGUET TRADITION SECONDE RÉTROGRADE 7035.

5 mins

ATELIER D'ANTOINE

FOR THE FIRST TIME, JAEGER-LECOULTRE IS BRINGING ITS ATELIER TO SINGAPORE SO THAT YOU, TOO, CAN PRETEND TO BE A WATCHMAKER.

2 mins

Like A Box Of Chocolates

Jaeger-LeCoultre’s latest addition to its Made of Makers programme, Mathieu Davoine defies expectations in the most delicious way.

3 mins

The Forgotten Child

Omega shines the spotlight once again on one of its underrated collections: the Railmaster.

2 mins

IWC IN POLE POSITION

The Schaffhausen maison is greatly revving up its cultural and horological significance with its role in the new Apple Original Films presentation, F1.

3 mins

“The Waves? Biblical, Mate.”

I JOIN TUDOR AMBASSADORS AND BIG WAVE SURFERS NIC VON RUPP AND CLEMENT ROSEYRO IN NAZARÉ, PORTUGAL, WHERE WAVES RISE TO AN AWE-INSPIRING 30 METRES.

5 mins

THE PRIDE OF TEAHUPO'O

What's it like winning an Olympic Gold on home waters? In this exclusive, I speak to new Panerai's Friend of Brand and Tahitian surfer Kauli Vaast about his recent triumphs.

3 mins

THE NEVERENDING STORY

GRAND SEIKO’S VERY FINE ADJUSTED GETS AN UPGRADE WITH THE RELEASE OF THESE TWO ULTRA FINE ADJUSTED MODELS. THIS CONTINUES AN ONGOING PURSUIT OF UTMOST PRECISION AND ACCURACY DATING BACK TO THE 1960s.

4 mins

The Queen Of Complications

ALL EYES ARE ON TAG HEUER MOVEMENTS DIRECTOR CAROLE KASAPI AS THE BRAND STRIDES BOLDLY INTO A MOMENTOUS 2025.

4 mins

NEW MOVEMENT, OLD TRADITIONS

Daniel Roth's intriguing new Extra Plat timepieces, crafted in the hallowed La Fabrique Du Temps Louis Vuitton, echoes the brand's beginnings.

2 mins

WHITE DIVERS

Longines continues the story of its legendary diving watch with a stunning white version.

1 mins

Creamy Wrists

NORQAIN WANTS YOU TO HAVE FUN WITH YOUR WATCHES.

1 mins

Building The Future

Through its Perpetual Arts Initiative, Rolex works with organisations promoting the transmission of artistic heritage, creating a link between the past, present, and future. One such initiative is in Venice.

2 mins

THIS IS ALEXIS DANG

Alexis Dang exploded into the public’s consciousness during the 2025 general elections thanks to her beauty. But the senior director wants to be known for more than that.

5 mins

A JAZZ SUPREME

At his recent landing in Singapore, the formidably progressive bandleader, composer and saxophonist Kamasi Washington took us to the stars that illuminate his cosmic jazz.

3 mins

BOY WONDER

With the release of his new mixtape MR.金钱摇, Singaporean MC, singer-songwriter, and producer Zadon finds a new reason to keep the torch of his craft burning.

4 mins

BRICK BY BRICK

ENTREPRENEUR GERMAINE CHOW IS TACKLING HER HARDEST ROLE YET: ACTING.

3 mins

Stories Of Dreamtime And Songlines

How do a people without a codified language perpetuate their culture? With Go Cultural’s Nyungar guide Walter McGuire, I peer past the veil of history into the rich heritage of the Nyungar people, the Traditional Owners of Western Australia.

5 mins

THE NEAPOLITAN FLAG BEARER

DURING HIS PITSTOP IN FORTUNA HERE, I SPEAK TO PIZZAIOLO CHEF DIEGO VITAGLIANO ABOUT THE WORLD'S FAVOURITE SPORT, AND THE WORLD'S FAVOURITE FOOD.

5 mins

The Modern Alchemist

In town recently for his guest shift at SUSHISAMBA, Jon Lee, founder of Penrose, one of the most progressive and celebrated bars in Malaysia, caught up with us for some heady existential stock taking.

3 mins

MYTH, MEMORY, AND MAGIC

As KOMA Singapore Bar Manager Marco Maiorano sees it, classic cocktails are beyond-fertile canvasses on which to invoke the monumentality of Japanese folklore.

3 mins

PALOMA POWER

GLOBAL DIRECTOR OF ON-TRADE EXCELLENCE FOR PATRÓN TEQUILA, LAUREN MOTE, BRINGS US GLORIOUS TIDINGS OF THE GLOBAL SPREAD OF THE PALOMA MOVEMENT.

3 mins

AS THE ARTIST INTENDED

I visit Amara Hotel's swanky new omakase restaurant, Sapōto, and speak to the deeply erudite Chef Phang Chin Shyong who, together with Chef Desmond Fong, is elevating the art of omakase.

4 mins

SUPERIORITY, UNCORKED

As champagne house Henri Giraud rings in its 400th year, Julien Drevon, CEO and co-founder of luxury wine and spirits house PIVĒNE, dives deep into the forces—seen and unseen—that shape the life of a wine long before it touches the glass.

3 mins

New York State Of Mind

With its new two-part, 16-drink menu born of a distinctly New York-flavoured literary dreamscape, QT Singapore's Cygnet Bar promises a deeply transportive, singularly rewarding experience.

3 mins

TRANQUIL LUXURY

AD LIB BANGKOK IS A CHIC SANCTUARY IN SUKHUMVIT, WHERE MODERN LUXURY MEETS LUSH GREENERY FOR AN UNFORGETTABLE ESCAPE.

2 mins

THE HART OF THE BEAUTIFUL GAME

I TALK TO FORMER ENGLAND INTERNATIONAL AND MANCHESTER CITY GOALKEEPER JOE HART ABOUT THE WORLD'S FAVOURITE SPORT AND ITS MOST POPULAR LEAGUE.

5 mins

PURPOSE OVER PAYDAY

There is ample pop cultural evidence that the(rat)race for money, resources, and a life of utmost abundance is valid - only if it is underpinned by the twinned foundations of purpose and ethics.

3 mins

CRUISE TO IMMORTALITY

At 62, with the eighth Mission: Impossible under his belt—and a Guinness World Record set mid-flight— Tom Cruise is the leap-of-faith ethos incarnate.

2 mins

Read all Stories from August Man SG

August Man SG Magazine Description:

Publisher: Burda-Singapore-Pte-Ltd

Category: Lifestyle

Language: English

Frequency: Monthly

August Man SG Magazine is the go-to magazine for the discerning Singaporean man. With its focus on fashion, luxury, lifestyle, and culture, August Man is the ultimate guide to living the best life possible.

August Man SG is known for its high-quality photography, informative articles, and exclusive interviews with celebrities, business leaders, and socialites. The magazine covers a wide range of topics, including:

* Fashion: August Man SG showcases the latest fashion trends from the world's top designers, as well as the best places to shop for luxury goods in Singapore.

* Grooming: The magazine covers the latest grooming trends, from skincare and haircare to fragrance and shaving. August Man also reviews the best grooming products and services in Singapore.

* Watches and jewelry: August Man SG is your go-to source for all things horological and jewelry-related. The magazine also covers the latest watch and jewelry trends and product releases.

* Travel: August Man SG inspires you to travel to the best places in the world, with in-depth travel guides and reviews of hotels, restaurants, and attractions.

* Food and drink: August Man SG reviews the best restaurants and bars in Singapore, and shares recipes and tips for cooking and entertaining at home.

* Lifestyle: The magazine covers a wide range of lifestyle topics, from fitness and wellness to home décor and technology.

* Culture: August Man SG keeps you up-to-date on the latest cultural events and happenings in Singapore, from art exhibitions to concerts to theater productions.

If you are a man who wants to stay ahead of the curve and live the best life possible, then August Man SG is the magazine for you. With its informative articles, stylish photography, and exclusive interviews, August Man is the ultimate guide to living a life of luxury and sophistication.