A few months before I was addressing a group of college students in a soft skills development training centre in Coimbatore. Students were mainly from Coimbatore and the nearby districts. I asked them about their favourite author and book. Their reply was a jolt to me.  I was shocked to know that none of them have any interest in reading.  They said that their reading is confined to their academic books. Apart from that they are reading only what they get in WhatsApp and Facebook as forwards and shared contents. What was more appalling was none of them was aware of any of the recent political happenings in our country. I have reasons to believe that this is a phenomenon which is prevalent not just in one metro or rural area but throughout our country. The way trolls and memes are spread without knowing the background of the issues proves that our younger generation seldom cares for the veracity of messages which they share and spread. This is due to the lack of reading habit which makes them a puerile and crackbrained lot, who will swallow whatever information that is dished out. There are exceptions, but they are small in number and hence invisible.


Whenever a discussion happens about Swami Vivekananda’s impact on Indian Society a question will get posed invariably about the role os Swamiji in the freedom struggle. While it is settled without any doubt that many of the freedom fighters were actually inspired by the thoughts of Swamiji, and as a result they got themselves involved in the freedom struggle, we will see what his contributions are. During those days our country was impoverished by the frequent artificial famines created by the British authorities, that our people lacked the mental and the  physical energy and financial resources to carry the fight straight to the powerful imperial kingdom.  Swamiji said that, if India were to get freedom immediately, there were too few proper men to protect it or realize its value. So Swamiji stressed on man-making as the foremost necessity for national rebuilding. Without a properly trained army one cannot wage a war. So Swamiji’s prime focus was on building Men with Character. He wanted Men to be Courageous, Selfless, Honest and Intelligent. As a result of Swamiji’s work and campaign several Leaders endowed with such qualities came on to the Political arena to fight against the British. People like Bala Gangadhar Tilak, Mahatma Gandhi, Netaji were a few examples. Mahatma Gandhi said that his patriotism increased several times after reading the books of Swami Vivekananda. Bengal was at the forefront of the freedom struggle those days. Lot of youth were inspired by Swamiji’s message and they plunged into the freedom movement.  But Swamiji being a Sanyasi  didn’t stop at mere political freedom. His message is not just for the Bonded Countrymen, but for the entire Humanity. 

When Russia started invading Ukraine it shook the not just the life of Ukrainians, but also the Indians who have gone there to study. It is said that there are around twenty thousand Indians who are living there, among them around eighteen thousand are students.  Indians comprise the largest group of among the International students who are studying in Ukraine. We account for nearly 24% of their International students. Indian embassy gave warnings and asked our students to leave much in advance. But unfortunately, the students didn’t heed the call given by our embassy. As a result, when the situation deteriorated the task of rescuing our nationals from Ukraine became tough.  Our external affairs ministry swung into action swiftly and what followed was a script which will make even a Hollywood adventure movie pale in comparison. 


This year (2022) marks the 125th anniversary of Swami Vivekananda’s visit to Tamilnadu. After the epoch-making speech at the Parliament of religions at Chicago, when Swamiji made a triumphant return to our Motherland, he first set foot in Tamilnadu. From Ceylon’s Jaffna he came to Pamban on Jan 26th 1897 then from there he went to Rameswaram, Ramanathapuram Paramakudi, Manamadurai, Madurai and addressed people in those places. Then he went to Trichy, Thanjavur and Kumbakonam. In all these places people thronged to see him.  He stayed in Kumbakonam for 3 days. In these 3 days he visited 3 schools and addressed the students there. The famous Exhortations, ‘Arise! Awake! Stop not till the Goal is reached’, was expressed in one of those talks given in Kumbakonam.
Since the days of his inspiring speech at the Parliament of Religions at Chicago, Swamiji had been inspiring his followers to work for the upliftment of people who are poor and downtrodden. Aartha Vipanna seva should be our Goal, he insisted. The ultimate goal of every Human birth should be to realise the divinity within he said. To unravel that divinity this selfless service is the path.  Only when we realise the divinity within, we will be able to realise the spiritual oneness of the whole Universe. The infinite reality, the infinite oneness, which is also a eternal truth. To realise this Swamiji preached the divine nature of Human beings as he wanted people to manifest their potential divinity. The awareness of one’s real nature is a great motive force. Far from making people impractical and irresponsible, it gives man a right attitude towards life.


A twelfth standard student died due to harassment meted to her because she resisted the attempts made to convert her by her school authorities, has created an uproar among the people of Tamilnadu. Though the mainstream media is as usual silent about this incident, the social media is raging with anger with hashtags like #justiceforlavanya is trending all over India. A video of the victim wherein she accuses her school authorities for forcing her to get converted is also doing rounds in the social media. But even with this death statement in hand the law enforcing agencies in the state have not arrested any one from the school and instead  they are trying to close the case as another suicide case. Lavanya was studying 12th standard in the Sacred Heart Higher Secondary School which is located in Thirukkatupalli in Thanjavur, Tamilnadu. She faced mental and physical torture from the authorities of her school after refusing to convert into a Christian. The school said that she could continue her studies only if she changes her religion, according to reports.


Swami Vivekananda sat on the mid-sea rock at Kanyakumari and meditated for three days on 25, 26, and 27th December 1892. This was a unique meditation. It was not for Samadhi, for Moksha or for one’s own peace of mind. Swamiji meditated there on what should he do, what should be his contribution for regeneration of India. It is there on that Rock that he took the momentous decision of participating in the Parliament of Religions at Chicago to represent Hindu Dharma. He was confident that when the Hindu philosophy is admired at the international forum, the people of his country would come out of the colonial mind-set and work for the regeneration of India, for making India capable to fulfil her destined role. That is why Vivekananda Kendra celebrates the period from 25 December to 12 January that is Swami Vivekananda Jayanti as Samartha Bharat Parva. 
The freedom movement was mainly to express the soul of India which was suppressed by the British colonial powers. Swami Vivekananda gave a rousing call to Hindu nation. He emphatically said that he was proud to be a Hindu. Sri Aurobindo said Sanatana Dharma is the nationalism of India. Mahatma Gandhi talked about establishing Ramarajya. Sri Bankim Chandra called India as Durga incarnate. The freedom movement was not for political rule alone but to express Indian soul in all walks of life.  

To say that the Bhagavad Gita is a solution to modern problems does not mean that it is a readymade panacea for all our present troubles. The Gita serves to enlighten a person with a philosophy by which he can find solutions to current problems. The book has not lost its relevance with time since it is rooted in eternal truths - truths which are fundamental to humans and to the laws of nature.
The Gita is not just a religious book. Nor is it just a scientific treatise. It is a comprehensive world view. It does not reject spirituality as does Communism. Nor does it deny the realities of worldly existence and material needs. It balances the dual needs of spiritualism and materialism.
For Individual and Society 
Another unique feature of the Gita is that it does not concentrate solely on individual 'Moksha'. It seeks to offer itself as a guide to society as well. The symbiotic relationship between the individual and the society is recognized by this book. The Gita exhorts the individual to carry out his duty - ‘Karma’ - so that it serves himself as well as the society around him. There is no scope for spiritual enlightenment of an individual who turns away from society and the material world.
The Gita provides a multifaceted outlook. Different 'darshanas' reveal different paths to spiritual enlightenment. The path of Action - Karma Yoga, the path of Knowledge - Jnana Yoga and the path of Devotion - Bhakti Yoga. In the Gita all these different methods are integrated. In this integrated approach, the different facets of the individual are given due importance. Thus the Gita serves as a blueprint for overall personal development.


All of you must be chanting रत्नाकरा धौतपदां, you would have vivid picture of Bharatmata whose feet at Kanyakumari are continuously washed by three oceans. In this place of union of 3 oceans, all rivers in India, from East and West, Swami Vivekananda after completing his Bharat Parikrama, sat into meditation for 3 days and nights. His meditation was not for his own mukti but that of mukti of All. And the way out he found was reinstating Atmashraddha, Atmasamman, Atmavishwas in everyone. With his Bhagirath Prayatna he aroused, awakened the Indians and gave them the vision of conquering the world with Spirituality. Mananeeya Eknathji Ranade through construction of Vivekananda Rock Memorial and establishment of Vivekananda Kendra gave the  mission of Bharatmata as Jagadguru through organised work. We all are part of this great mission. 
This Vivekananda Kendra, an all India Organization is engaged in different types of Service activities all over the country. The details of such activities during 2020-21 are in this Vivekananda Kendra Samachar. These service activities are supported by all of you contributing tan – man – dhan (तन – मन – धन). This year also the Covid -19 Pandemic situation was from the beginning of the year. The Vivekananda Rock Memorial remained closed from 19 march 2020 till 24 November 2020. The Campus, all our schools also remained closed and all the activities turned to online. The Kendra took up the relief work all over the county and the relief works totalled to Rs 1,81,28,924/-. The activities and Karyapaddhati - Yoga Satra, Yoga Varga, Sanskar Varga, Kendra Varga and Swadhyaya Varga, Vimarsha, all 5 Utsavas etc. were effectively and creatively organized in online mode. Karyakarta Prashikshan Shibirs also were effectively organized through online. 


History of mankind is full of stories of conquest, acquisition, valorous incidents and subjugation of the vanquished. The one common thing which will find place in all stories is the way women were treated, both by the victors and by the vanquished. Women are subjected to servitude throughout the history. Even in places where religious persecution took place while the men were either converted or killed, the women were taken into the custody of the oppressors. The plight of such women taken into custody by the fundamentalist is something which cannot find a place in any civilized society. They were looked upon as an object of exploitation and were subjected to physical and sexual harassment by the oppressors. The modern society also spins a similar web around the world of women making them an object of enjoyment for men. This is being done so cleverly under the garb of liberalism and freedom, that many women are falling prey to this without knowing that they are the victims. 


Swami Vivekananda gave his first speech in the Parliament of Religion on 11 September 1893. After that practically every day he spoke in the Parliament in various sessions. On 19th September he spoke on Hindu Dharma. The gist of all his lectures was that there should not be the exclusive claims to truth. The exclusive approach leads to violence. The principles and the life based on these principles like - Oneness of the existence, divinity of man, one manifesting as many – are the basis of universal brotherhood. Universal brotherhood cannot be achieved by forcing everyone to follow the same path. But by realizing the One beyond the many. It was this clarion call of Swami Vivekananda is being celebrated in Vivekananda Kendra as Universal Brotherhood Day on 11 September.
What was the uniqueness of the message of Swami Vivekananda and what is its relevance to India? The Parliament of Religions was organized at Chicago in 1893 to proclaim how Christianity alone was a true religion. In Parliament of Religions everyone was stressing that how his religion is the only true religion. This exclusive approach has led to clashes and violence in the history of mankind. Therefore, the whole history of exclusive religions is written in blood and extermination of communities all over the world. The terror attack on WTC on 11 September 2001 also proved the same thing in the recent years. The world is diverse. No two men or two leaves of the same tree are exactly the same. The mental, attitudinal growth of each person is different so there cannot be only one path to pray to Ishvara. 


Guru Purnima: We all enjoy festivals. Utsavas - festivals are for cultural continuation, for expressing the joy of life, strengthening the collectives like family, community, society, and nation and for expressing the gratitude towards the creation. Utsarati iti utsava - Festival is that which elevates us.
India is full of various festivals. The characteristic of our festivals is that no festival is without pooja. No festival is just for merry-making though in every festival we do enjoy. The festivals are to make us relevant in time as well as to continue our tradition. That is what made Hindu dharma and our nation as Nitya Nootan Chira Puratan - that is ‘ever new and most ancient’. Some festivals are celebrated ceremoniously with all splendour on large scale and some are celebrated quietly but very meaningfully. The festival of Gurupurnima comes in the second category. This year the Gurupurnima festival is coming on 23rd July.


The entire Humanity is now engulfed with fear and pessimism. The fear of death is now more protruding than at any time in the last century. This virus has taken the Human Mind for a toll. The daily tolls and new case numbers are only adding fuel to the already blazing fear. This results in constant pumping of cortisol by our body which will be very harmful. But what is the way out? Thanks to our traditional wisdom we have the way. Yes, our Yoga is the panacea to all these evils caused by mental stress. Yoga teaches us to ward of the negative thinking in an easy manner. Yoga Sutras of Sage Patanjali teaches us the method called ‘Prati Paksha Bha- vanam’. 


History has seen several pandemics. Nearly 500 million people have perished due to pandemics in the last 12 millenniums, says a study. The modern world with all its advancements in medicine and technology is beset with another problem now.  That is the post-traumatic stress disorder (PTSD) which will affect a considerable number of people even after the wave of virus recedes. People who themselves have suffered due to the virus attack; people who have learnt about the death of their dear ones but could not attend the funeral due to the restrictions in travel; people who have exposed themselves constantly to aversive details through social media; people who have first-hand experience of the suffering, e.g. Doctors, Hospital personnel. Health care workers etc, are bound to be affected by this problem.
Apart from this direct impact of the virus there are other causes which will also impair a person’s psyche in an enormous way, such as, social isolation, unemployment, economic losses etc. The fear of virus exposure may go away from the public memory, but the terrible experience due to the above mentioned reasons will have a lasting impact. This stress and depression will lead to many other health problems. Many studies are being undertaken throughout the world to gauge the psychological impact of this pandemic. 
We can take solace from the fact that the Humanity has bounced back to normalcy from the earlier pandemic attacks. This time too that will happen though with a little bit more difficulty. The very advancements in the fields of Medicine and Technology, which have made our life cozy and with more longevity, it will also be the one to impede our recovery. Because, the recovery essentially asks for a minimalistic life style, which is antithetical to the modern life style. But the bitter pill has to be swallowed nevertheless, in order to come out of this dreadful state.


India’s role in helping the world community to wriggle itself out of the present Pandemic crisis is a sign that it is coming of age to assume its role of Jagadguru. The “Vaccine Maitri” initiative is a step towards that goal. When the panic driven world succumbed economically due to the spread of virus, very few would have expected that the solution will come from India. But the supposedly developing country had the answer to this global threat. Out of the vaccines which have been developed, the Indigenously developed Covaxin has found a lot of recipients in the world.  Our Prime Minister Narendra Modi has said that India has extended medical and other assistance to more than 150 countries in the fight against the COVID-19 pandemic. But apart from this Our Great land has something more to offer as a relief to the Humanity. It is the spiritual solution to the other more dangerous pandemic called Religious Fundamentalism. The world should listen to sane voice of India once the pandemic dust settles in. Swami Vivekananda said that, “Every other problem in life must be subordinated to that one principle theme(religion). That is also the law of Harmony in music. There may be a nation whose theme of life is Political Supremacy; religion and everything else must become subordinate to that one great theme of its life. But here is another nation whose great theme of life is Spirituality and renunciation, whose one watchword is that this world is all Vanity and a delusion of three days”. 


The chaos witnessed during the Republic day in our Capital were unprecedented. To our shock and dismay we saw our national flag being disrespected and brought down. This unpardonable crime has some back ground instigators and plotters who are all lined up before the law now. The act by one Disha Ravi is being probed by the police and the very same probe is being questioned by the liberals as an act which undermines the freedom of expression. But does it fall under the ambit of freedom of expression? Can we really afford to brush aside such seditious acts under the garb of freedom of expression? Supporting the farmer’s agitation is one, but aligning with known Khalistani separatists is another one.  It is an act which undermines our sovereignty. An act which lowered the dignity of our national Flag, that too on the occasion of our Republic day, cannot be pardoned so easily. It cannot be construed as an innocent act which exceeded its limit.  She has worked in tandem with a Canada based organization which aims at breaking India and spread riots on the republic day just to defame our elected Government and bring it down as a result. 


The world at present is witnessing two extremes of attitudes, the good and the bad, from two of the oldest of nations. The bad came from China and the entire Humanity suffered because of the Covid 19 Virus, which apparently originated from the labs of Wuhan.  More than 99 million people got affected by this Virus and around 2.13 million people perished in the last eight months due to this deadly biological weapon unleashed by the Chinese. Gone are the days of conventional wars. Nowadays the wars are fought by such surreptitious means, for which the world has to be prepared. Man has proved once again that he is the worst enemy of Humanity and also for the entire environment. 
Quite contrary to this unethical warfare another oldest nation has displayed what goes to prove that all is not lost for Humanity. India has developed a vaccine for this deadly virus and apart from giving relief to its countrymen it has also given succor to its neighboring countries and other poor and under developed counties.  India has announced that it will give the Vaccine to many of its neighbors and to some at free of cost. Already shipment of vaccine has reached Bhutan, Nepal, Bangladesh, Maldives, Myanmar, Mauritius and Seychelles, just days after India launched its own nationwide inoculation program. This is also an effort to preempt the rich countries who would attempt to hoard vaccines by striking pre-purchase deals with pharmaceutical companies, across the world. India has also sent the vaccine to Brazil and the Brazil president Jair Messias Bolsonaro has equated India’s effort to that of Lord Hanuman bringing the Sanjeevani mountain to bring Lakshmana alive in the Ramayana war. Last year also India came to the aid of Brazil and USA when they needed anti-malarial drug  

The whole world is passing through a very unprecedented situation since few months. COVID 19 has taught many lessons at various levels. It has compelled the human being to look within, to think about whole life as such and made him realize of the need of course correction. First it was felt that the situation due to Covid – 19 is just a matter of few weeks. But as the severity of the situation dawned, the first lesson that was taught to human beings was lesson in humility. A virus of an inconsequential size could bring the whole human society to standstill. Man, in his ignorance boasts many times. But his plans could be done or undone in no time. Secondly, man also realized that real problem – or let us say virus - of this beautiful blue planet is man. As he got confined into homes, the beautiful birds started coming out in open, the handsome bucks and deer started coming out on roads near forests, the waters of the rivers became purer and swans were seen floating over the water bodies. It seemed as if Mother Earth is healing herself after confining the biggest virus i.e. man to the home. 
We do not know still how long the black shadows of this infection will continue to fall on our lives. But the prayer that comes to our mind again and again is ‘Sarve Bhavantu Sukhina, Sarve Santu Niraamaya… – Let all be happy and let all be free from diseases…’ This is the prayer of India since ages. The prayer is not restricted to the well-being of any particular group of people. It is not even restricted to only human beings but it includes everything in the universe. The only country where the Ishvara is seen as pervading the universe, where Atman – one’s real nature- is divine, the only country which sees everything in this universe as interconnected, interrelated and interdependent can pray like this. Furthermore, it is not just a well-wishing prayer but India has developed such a culture where it is possible that everyone could be Niraamaya.

Have you ever heard of a young unknown Wandering Monk doing Dhyana to know the root cause of the downfall of a great nation from its pinnacle of spiritual glory to the depth of degradation?
Have you ever heard a young sanyasi with full of vigour and vitality, doing Dhyana in the midst of ocean, in an isolated spot, to plan for the revitalisation of the dormant Hindu Society, living like worms in the gutter water under the tyranny of British rule.
Yes! It happened at Kanyakumari, the holy Sreepadam of Bharat Mata where the three oceans meet to wash Mother’s feet uninterruptedly from time immemorial.
That young monk was Swami Vivekananda who reached Kanyakumari on 24th December 1892 after a long and strenuous journey starting from Kolkata in the year 1888.  In his long and hazardous sojourn he visited most of the holy places of North India and then came down to south after covering the states of Rajasthan, Gujarat, Maharashtra, Mysore and Travancore Cochin. It was a great education for the youthful Swamiji meeting people face to face and knowing their trials and tribulations. He had occasion to live with Kings, princes, rich businessmen, intellectuals and also often with common men. He could visit many of the historical places of India and saw how many Hindu temples, libraries and cultural centres were want only destroyed by the unscrupulous and barbaric Muslim invaders. He also could gauge to what extent India’s treasuries containing precious wealth were looted by the British rulers. He could see with his own eyes how the masses of India are living in poverty and disease. Swamiji’s heart pained to see how the English educated Indians were serving the British masters, forgetting their own brothers living in most pitiable condition.

The main aim of mankind in all its endeavor is progress. Evolution is also a result of our attempt in making progress. But time and again humanity suffers a lot of digression in its path due to various reasons. Recent pandemic is one such reason which has put the entire mankind on back foot. It has taken a heavy toll on all the nations and the time to recover from this is something which no one can predict. Apart from the schemes aimed at political and economic revival of Nations there is a lot need to be done to take care of the Individual too. The battered psyche of the Individual needs some solace to recover. It has to get back its lost courage. Each and every nation has its own cultural genius to tide over such turbulences. The best among that is our Bhagavad Gita. It is the best possible choice with which we can rediscover our mental poise and courage.


Mananeeya Sri Eknathji, the founder of Vivekananda Kendra - a spiritually oriented service organization - was born on 19 November 1914. Vivekananda Kendra celebrates this day as the Sadhana Diwas. 

The Pandemic situation prevails. There are many challenges. The need of the hour is to focus on enhancing our inner strength, reminding ourselves of the legacy that we have and marching towards our goal. That would be Sadhana for us in the coming 2 years. On the eve of Sadhana Diwas, let us look into it in three ways. 

Mananeeya Eknathji was a person who would take up challenges and transform every difficulty into an opportunity. Collecting money for the building of the grand memorial in 1960s was very difficult but Eknathji through one-rupee donation made it such a movement that the name of Vivekananda Rock Memorial reached all corners of our country. When Vivekananda Kendra was started, its name had reached before the Kendra Karyakarta could reach the place.
For a Karyakarta what is the Dayitva or what is the place of posting or the field of work is not important. Two basic works are important which a Karyakarta has to do in spite of place of Karyakshetra or Dayitva. One is whatever is the work, it should be done excellently. It should not be half hearted or just managing the show. We should not even say that we have to do it to the best of our ability. We should say that, ‘I would raise my ability to do the work outstandingly.’ As a team also our striving should be that we raise our capacity as a team to do the work superbly. That is where the Sadhana aspect comes in the picture - to improve our personal abilities, skills and secondly to improve our inner qualities to be an effective and harmonious part of the team. 


As we wait for the lockdown and its accompanying restrictions to get over another problem is creeping in. That is the depression and anxiety due to the corona and its lockdown. Many people have lost their near and dear ones, many have lost their livelihood and many others have simply lost their direction in life. A recent report said that many children are being treated for anxiety and depression now than they were earlier. This is shocking but not surprising, for as part of the lockdown, children are confined to the home with their regular schedules disrupted and no one has a clear idea as to when things will be back to normal. Some of these children may face an additional burden due to separation from their parent/s because they are quarantined, or their parent/s are quarantined. Locked at home, children may experience a range of psychological issues such as anxiety, fear, worry, depression, difficulty sleeping, and loss of appetite as well as acute stress disorder, post-traumatic stress disorder (PTSD) and grief.
Many of the children in the age group of 12 – 16 have another threat looming. Due to restrictions and fewer interactions with their friends and peer group now they are confined to their mobile phones. This poses a bigger threat as many vultures are waiting in the web world to pollute their minds. The dangers of unsupervised use of social media by youngsters is both physical as well as psychological.  Sadly, this threat is not even taken into cognizance by the society. The parents who are already perturbed have less time to focus on this more demanding issue. This leaves the children uncared, unattended, and unmonitored. 


The Bhumi pujan of Sri Ram Mandir at Ayodhya is going to mark a very significant happening in the history of mankind. Nowhere in the world and no other civilization has managed to win back a lost monument. The history is replete with instances of vanquished civilizations and ruins of yesteryear cultures. This will be the first time where a civilization has sprung up with one of its veritable treasure, a temple to its most venerated Gods.  The five century old tussle to win back the demolished temple and the century old legal battle for the ownership of that place came to an end with the Hon’ble Supreme Court ruling it in favor of Ram Mandir late last year.
The proposed Temple when completed will be one of the biggest of its kind. Infact it will be the third largest Hindu Temple in the world. The other two being the Angkor Wat temple complex in Cambodia spread in an area of 401 acres followed by Sri Ranganatha Swamy temple in Tiruchirapalli in Tamil Nadu. It is the second-largest temple spread over an area of 155 acre. It is certain to attract pilgrims from all over our country and tourists from all over the world. This new temple should also act as a symbol of revival of all the Pagan Cultures of the world.

Gurupurnima is our traditional festival since thousands of years. It is celebrated on Jayanti of Bhagwan Vedvyasa i.e. on Ashadh Purnima. He was the son of the sage Parashar and the fisherwoman Satyavati. He was born on an island and that is why he is also known as  Davaipayana Krishna. Vedas are not the books written by any one. The rishis who did penance saw the truths of existence. They are seers of Truth. These Mantras are seen and heard by them and are passed on to their disciples. These Mantras are called  "Vedas". The gravitational force was in existence even before Newton discovered it. And it would continue even after we forget about it. Thus, Vedas were always there. The Rishis saw it and then passed it on to their disciples. Vedas are Apaurusheya. i.e. they are not man-made.

Yoga, the way out… You may very well remember that the present Indian Government’s endeavor to popularize Yoga, is also a step towards achieving this goal of keeping our Body and Mind Healthy. Nature has time and again reminded Humanity about the priorities in Life. This time in the form of the Pandemic COVID 19, it has once again reset the priorities of people. Man is left with Saucha, external cleanliness and Yoga, self disciplining our Body and Mind, being the only tools with which he can protect himself. It’s time for us to take up Yoga Asanas and Pranayama as a regular and serious activity in our life. June 21st, the International day of Yoga, is more pertinent this year to the Humanity than it was in the previous years. It is a reminder to go back to our roots.

The priorities of a society changes through different periods. .....June 21st, the International day of Yoga, is more pertinent this year to the Humanity than it was in the previous years. It is a reminder to go back to our roots.

Wake Up ::
On 16th of April Two Juna Akhara Sadhus Chikne Maharaj Kalpavrukshagiri (70 years old) and Sushilgiri Maharaj (35 years old) along with their 30-year-old driver Nilesh Telgade were Lynched to death by a frenzied mob at Palghar District, Maharashtra. This incident was not immediately reported by the Main stream media. But when they were constrained to report because of the Video of lynching which spread virally through Social media, they did report after a couple of days. 

The way this outrageous act has been reported by main stream media goes to prove that they are the benumbing agents for these attackers. If we believe the version of the media and believe that the lynching is a case of mistaken identity by the villagers, then we are the very embodiment of this ‘Ostrich syndrome’.

There is an unholy nexus between the Church and the naxal outfits, which targets the sadhus who work among the Tribals, to improve their social conditions. If we remember the gruesome killing of Swami lakshmananda Saraswati a few years ago, then we can see how this nexus works. During lockdown, how such a huge number of people assembled there, is a question which begs an answer. For the average Hindu this is just another news of violence. Every time when such a violence is reported we tend to think it is something happening in a faraway place and we are in no way impacted by this. Many among us are beset with this ‘Ostrich Syndrome’, which is nothing but trying to live in an imaginary world,not bothering to know about the imminent threats to our existence. Hindus will be shocked to know that most off the one off incidents are actually orchestrated attacks. 
...
Wake Up.

 Building trust and harmony through Diyas : 
Human being is a social animal. Social behavior is dependent on trust. Trust is built by arriving at common values and mutually accepting to adhere to them voluntarily.

There are two dimensions in this:
1. Human mind seeks regular reassurance that the trusted societies continue to remain social by examining and maintaining the trust already developed.
2. Solitude is di!erent from isolation. Solitude is what the yogis seek to remain una!ected by external social disturbances. The deeper a Yogi goes into solitude, the more ful"lled he becomes. But isolation is just the opposite. For normal humans, the deeper one goes into isolation from the adapted social groups, the more one develops negative emotions such as anger, frustration, loss of trust etc.

Based on the above factors, if a social reassurance is not provided at regular intervals, the individuals will tend to break the trust and thereby #out the agreed social norms.

Even in residential camps organized by scouts, NSS, RSS, Vivekananda Kendra or any other organization, mid-way through the camp, it is usual to go out for a "eld trip to reinvigorate the mind.

In this context, if a reassurance that we are not alone is not given to people sitting at homes, there is high possibility that the frustrated ones will start coming out of isolation, social distancing and defeat the purpose.

YB whole heartedly supports the lighting of lamps exercise. Being a PM is not just about providing "nancial packages. This is master social engineering.

Kerala, Gods own land, has produced great many spiritual luminaries who lived like Maharishis of our yore.  Kerala, has given birth to such great people like Adi Sankaracharya, Sree Chattambi Swami, Sri Narayana Gurudev, Swami Ranganathanandaji, Swami Chinmayanandaji, Sri Ayyankali and many great spiritual and religious luminaries and social reformers.  They have all contributed for the spiritual, religious and social growth of the Hindus of Kerala.  Whatever good you find today in this God’s own country, they are all because of the sustained contribution made by those great eminent personalities, who though gave up their lives, but their Atma still guiding and inspiring millions of people not only in Kerala but also in other parts of the world.

Late P. Parameswaran, who was the President of Kendra from 1995 till his last breath, was a person who rank amongst those whose names were mentioned above.  He was a multi-splendored personality; a great scholar, and thinker, an ideologue, poet, writer, organiser par excellence, orator, selfless worker, guide and philosopher for many, all rolled in one body, mind and intellect complex.

A humanist of high purity, selflessness, patriot of highest order, who created around him, a grand group of co-workers to serve selflessly the mother Bharat and its children.

Parameswaranji was a great institution builder to propagate the Sanatana Dharmic values.  He served as the Director of Deen Dayal Research Institute, Delhi.  He created Bharateeya Vichara Kendra in Kerala and guided the workers as its Director.


Janani Janma-bhoomi-scha Swargadapi Gariyasi
The meaning of the above sloka is Mother and Motherland are greater than heaven. Nothing can be holier to us than this land. If our Janmabhoomi is so sacred then the Janmabhoomi of our Lord Rama is all the more Holier and Sacred to we hindus. Yearning of the Hindus for the last several centuries became a reality when the Hon’ble Supreme Court ruled in Favour of the Temple on November 9th 2019. Just as the return of the Victorious Rama from Lanka which is being celebrated  this date will also enter into the history as the date of Reclamation of our cultural identity. 
Aspirations of the nation coming true.
Many thought that they will not see the day when justice dawns upon our society.  It is a struggle which goes on for the last several centuries. Many have laid down their lives in this struggle to restore our pride. Lord Rama’s birth place is as sacred to Hindus as the wailing wall to the Jews.  That the Masjid was built on the existing Temple was  believed by every Hindu in this country, but in court of law mere belief and folklores will not suffice. Using this handicap people opposing the temple were questioning the existence of Temple prior to the masjid. But the ASI which did excavations in the premises gave conclusive proof that a Hindu structure pre existed in that venue. The Apex court accepted the  ASI’s report that the Babri Masjid was not constructed on a vacant land and that there was a pre existing structure. There were many temples which were razed down during the Mughal period. Sri Sita Ram Goel has documented and listed around three thousand big temples which were demolished by the invaders. But three among those three thousand are very dear to every Hindu.  

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YUVA BHARATI!—The Voice of Youth is ever a voice of renewal, - a voice of renaissance, like the music of the onrushing stream, which cutting across the rocks that come in its way, ever sings — shall find a way or make it; and dances forward and onward to form a river, whose waters then meandering and flowing majestically and musically, fertilise the land and make it smile with beauty and laugh with plenty.

Youth of the World shall reshape the New World to be, and the Youth of India shall build a new Bharat nearer to their heart's desire. This is our faith.

1. Sie stimmen zu, dass die Nutzung von Magzter.com, der Anwendung und ihren Diensten ausschließlich auf Ihr eigenes Risiko erfolgt. Weder Magzter.com noch seine Partner, Mitarbeiter oder Drittanbieter von Inhalten garantieren, dass der Dienst völlig unterbrechungsfrei, fehlerfrei oder narrensicher gegen betrügerische Aktivitäten ist. Sie garantieren auch nicht, dass Sie genau die Ergebnisse erhalten, die von der Website oder dem Produkt erwartet oder versprochen werden.

11. DER DIENST UND ALLE VERÖFFENTLICHUNGEN WERDEN „WIE BESEHEN“ UND „WIE VERFÜGBAR“ ZUR VERFÜGUNG GESTELLT. MAGZTER, SEINE TOCHTERGESELLSCHAFTEN, LIEFERANTEN, LIZENZGEBER UND VERTRETER SCHLIESSEN AUSDRÜCKLICH ALLE GEWÄHRLEISTUNGEN JEGLICHER ART AUS, OB AUSDRÜCKLICH ODER STILLSCHWEIGEND, EINSCHLIESSLICH, ABER NICHT BESCHRÄNKT AUF DIE STILLSCHWEIGENDEN GEWÄHRLEISTUNGEN DER MARKTGÄNGIGKEIT, EIGNUNG FÜR EINEN BESTIMMTEN ZWECK UND NICHTVERLETZUNG. Ohne das Vorstehende einzuschränken, übernehmen weder Magzter noch seine verbundenen Unternehmen, Lieferanten, Lizenzgeber oder Vertreter eine Garantie dafür, dass (i) der Dienst Ihren Anforderungen entspricht, (ii) der Dienst unterbrechungsfrei, pünktlich, sicher oder fehlerfrei verfügbar ist, ( III) DIE INFORMATIONEN, DIE DURCH DIE NUTZUNG DES DIENSTES ERHALTEN ODER IN DEN VERÖFFENTLICHUNGEN ENTHALTEN WERDEN KÖNNEN, RICHTIG ODER ZUVERLÄSSIG SIND, ODER (IV) DIE QUALITÄT JEGLICHER VERÖFFENTLICHUNGEN ODER DES DIENSTES IHREN ERWARTUNGEN ENTSPRECHEN. SIE SIND ALLEIN VERANTWORTLICH, EINE ZUVERLÄSSIGE INTERNETVERBINDUNG UND IHR GERÄT ZU ERHALTEN UND AUFZUBEWAHREN. MAGZTER IST NICHT VERANTWORTLICH, WENN SIE INHALTE NICHT HERUNTERLADEN KÖNNEN. JEGLICHES HERUNTERLADEN ODER ANDERWEITIGE ERHALTEN VON MATERIALIEN DURCH DIE NUTZUNG DES DIENSTES ERFOLGT NACH IHREM EIGENEN ERMESSEN UND AUF IHR RISIKO. SIE SIND ALLEIN VERANTWORTLICH FÜR SCHÄDEN AN IHREM COMPUTERSYSTEM ODER MOBILEN GERÄT ODER DATENVERLUST, DIE AUS DEM HERUNTERLADEN SOLCHER MATERIALIEN ENTSTEHEN. KEINE RATSCHLÄGE ODER INFORMATIONEN, OB MÜNDLICH ODER SCHRIFTLICH, DIE SIE VON MAGZTER ODER ÜBER DEN DIENST ERHALTEN, BEGRÜNDEN EINE GARANTIE.

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Schenken Sie Ihren Liebsten eine Magzter-Geschenkkarte, die sie umgehen erhalten, und geben Sie ihnen die Freiheit, ihre Lieblingsmagazine aus {{magCount}} internationalen Bestseller-Titeln zu lesen.

Girish Ramdas ist Mitbegründer und CEO von Magzter, einem in New York ansässigen Startup, das im globalen digitalen Verlagsgeschäft für Aufsehen gesorgt hat. Magzter hat seit seiner Einführung im Jahr 2011 80 Millionen Nutzer aus mehr als 150 Ländern mit Tausenden von Zeitschriften, Zeitungen und Büchern von mehr als 4.500 Verlagen weltweit. Er verfügt über mehr als 25 Jahre Erfahrung im plattformübergreifenden Publishing, einschließlich Print-, Mobil- und Webentwicklung. In dieser Zeit war er Mitbegründer und Leiter von drei erfolgreichen Start-up-Unternehmen. Er hat Zeitschriftenunternehmen die Digitalisierung ermöglicht und hilft ihnen, ihre Inhalte in der digitalen Welt zu monetarisieren. Girishs umfassende Branchenerfahrung in Online-, Mobil- und Verlagsökosystemen hat ihn zu einem Experten für die Akquise, Vermarktung und Monetarisierung digitaler Inhalte auf allen Plattformen weltweit gemacht.

 Für den Fall, dass Sie auf unserer Plattform auf anstößige Inhalte stoßen, haben wir eine Beschwerderichtlinie eingeführt, um auf Ihre Bedenken einzugehen.

Magzter Inc. (”Unternehmen”, ”wir”, ”uns” oder ”unser”) weiß, dass es Ihnen wichtig ist, wie Ihre persönlichen Daten verwendet und weitergegeben werden. Bitte lesen Sie die folgende Datenschutzrichtlinie (die ”Richtlinie”), um mehr über unsere Datenschutzpraktiken zu erfahren.Indem Sie eine der vom Unternehmen betriebenen Websites und deren Subdomains besuchen oder eine unserer mobilen Anwendungen und anderen Methoden der Inhaltsverteilung(zusammen der ”Dienst”) nutzen, erkennen Sie an, dass Sie die dargelegten Praktiken und Richtlinien akzeptieren in dieser Richtlinie und Sie stimmen hiermit zu, dass wir Ihre Daten auf die folgende Weise sammeln, verwenden und weitergeben.

Magzter Inc. ist der weltweit größte und am schnellsten wachsende plattformübergreifende digitale Zeitungskiosk mit Selbstbedienung mit über 80 Millionen Nutzern seit seiner Gründung im Jahr 2011 und Tausenden von Zeitschriften und Zeitungen in über 40 Kategorien und über 60 Sprachen. Magzter hat seinen Hauptsitz in New York und ist vor Ort in Amsterdam, London, Mexiko-Stadt, Chennai, Mumbai, Neu-Delhi, Bengaluru und Singapur vertreten und wird bald in andere Länder expandieren. Magzter wurde im Juni 2011 von den globalen Unternehmern Girish Ramdas und Vijay Radhakrishnan gegründet und ermöglicht Zeitschriften- und Zeitungsverlagen auf der ganzen Welt, digitale Ausgaben ihrer Titel zu erstellen und an globale Verbraucher zu liefern.

 Magzter ist bestrebt, unseren Benutzern eine sichere Plattform bereitzustellen. Bitte beachten Sie, dass Magzter lediglich eine Plattform für Verlage zur Verbreitung ihrer Inhalte ist. Wir kontrollieren oder unterstützen die auf unserer Plattform veröffentlichten Inhalte nicht. Wir können nicht für die Handlungen unserer Herausgeber oder deren Inhalte verantwortlich gemacht werden.

Magzter ist nicht dafür verantwortlich, eine Partei zu entschädigen, die aufgrund eines Inhalts oder eines Teils des Inhalts, der ihre Rechte verletzt, Schäden oder Kosten erlitten hat. Magzter haftet nicht für zivilrechtliche Schritte wegen Rechtsverletzungen, die durch einen Inhalt oder einen Teil des Inhalts verursacht werden, der die Rechte Dritter verletzt.

Magzter bietet den weltweit größten ”All-You-Can-Read” - Abonnementdienst namens Magzter GOLD an, der digitalen Lesern zu einem monatlichen Abonnementpreis unbegrenzten Zugriff auf mehr als 8.000 Zeitschriften und Zeitungen bietet.Darüber hinaus verfügt Magzter mit der bahnbrechenden ezRead 2.0 - Funktion für seine Apps über die größte Anzahl an Geschichten weltweit.Nutzer von Smartphones und Mobilgeräten mit kleinem Bildschirm können die Zeitschrifteninhalte so genießen, wie sie gedacht sind, nämlich mit Artikeltext Es ist leicht zu lesen und wird von atemberaubenden Videos und hochauflösenden Fotos begleitet.

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 Vor Magzter war er Präsident von Dot Com Infoway (DCI) und Galatta Media. Zu seinen Aufgaben gehörten strategisches Marketing, Partnerschaftsentwicklung und die weltweite Monetarisierung von Inhalten. DCI wuchs von einem kleinen Team von 3 im Jahr 2000 auf 300 im Jahr 2011 und beschäftigte sich mit der Web-, Software- und App-Entwicklung für Kunden auf der ganzen Welt.

Seit der Einführung hat sich Magzter dazu verpflichtet, mit globalen Organisationen zusammenzuarbeiten, um die bestmögliche Zeitungskiosk-Technologie und den besten Service für unsere Kunden anzubieten. Egal, ob Sie Magazin-Abos für Ihren Kundenstamm anbieten oder einfach nur mehr erfahren möchten, engagiert sich Magzter für das Wachstum Ihres Unternehmens. Um mehr zu erfahren, füllen Sie bitte den folgenden Fragebogen aus:

 Das DMCA ermöglicht es uns, die entfernten Inhalte wiederherzustellen, wenn die Partei, die die ursprüngliche DMCA-Mitteilung eingereicht hat, nicht innerhalb von zehn Werktagen nach Erhalt der Kopie Ihrer Gegendarstellung eine gerichtliche Klage gegen Sie einreicht.

Diese Richtlinie deckt den Umgang des Unternehmens mit personenbezogenen Daten(”personenbezogene Daten”) und anderen Informationen über Sie und Ihren Computer oder Ihr Gerät ab, die das Unternehmen erfasst, wenn Sie auf den Dienst zugreifen. Wir können personenbezogene Daten von Ihnen erfassen, wie nachstehend ausführlicher erläutert, und wir verwenden diese personenbezogenen Daten intern im Zusammenhang mit unseren Diensten, unter anderem zur Personalisierung, Bereitstellung und Verbesserung unserer Produkte, Dienste, Inhalte und Werbung und um Ihnen die Möglichkeit zu geben um ein Benutzerkonto und -profil einzurichten, um Sie zu kontaktieren, um Ihre Anfragen für bestimmte Produkte und Dienstleistungen zu erfüllen und um zu analysieren, wie Sie die Dienste nutzen. In bestimmten Fällen geben wir möglicherweise einige personenbezogene Daten auch an Dritte weiter, jedoch nur wie in Punkt 4 beschrieben.

Dieser Titel ist in Ihrem Magzter GOLD-Abonnement enthalten

 Analysieren Sie die Qualität von Inhalten und geben Sie den Herausgebern entsprechendes Feedback

 Wir haben einen Beschwerdebeauftragten benannt, der alle Beschwerden im Zusammenhang mit anstößigen Inhalten bearbeitet.

 Wir bitten Sie, jede Beschwerde im Zusammenhang mit anstößigen Inhalten per E-Mail an die oben genannte E-Mail-Adresse an den Beschwerdebeauftragten zu richten. Wir bitten Sie außerdem um die Angabe der folgenden Angaben, wenn Sie eine Beschwerde einreichen

und die App, die Ihnen die Möglichkeit bietet, verschiedene Zeitschriften, Bücher, Nachrichten sowie magazin- und publikationsbezogene Inhalte (gemeinsam als „Veröffentlichungen“ bezeichnet) zu bestellen, zu abonnieren und deren Lieferung zu erhalten und sich diese digitalen Versionen der Veröffentlichungen liefern zu lassen

C.Wir sammeln auch Informationen im Zusammenhang mit Ihrer Nutzung der Anwendung, um personalisierte Empfehlungen abgeben zu können.Wenn Sie uns die Zugangsdaten für Ihr Drittanbieterkonto zur Verfügung stellen, verstehen Sie, dass einige Inhalte und / oder Informationen in diesen Konten(”Drittanbieterkontoinformationen”) möglicherweise an Ihr Konto bei uns und an dieses Drittanbieterkonto übermittelt werden, wenn Sie solche Übertragungen autorisieren An den Dienst übermittelte Informationen fallen unter diese Richtlinie.

 F. Die von uns erfassten personenbezogenen Daten ermöglichen es uns, auf Ihre Anfragen zu reagieren, unsere Produkte und Dienstleistungen zu verbessern, die Werbung und Inhalte, die Sie sehen, anzupassen und mit Ihnen über neue Produkte zu kommunizieren.

ist der weltweit größte und am schnellsten wachsende plattformübergreifende digitale Zeitungskiosk mit Selbstbedienung mit über 85 Millionen Nutzern seit seiner Gründung im Jahr 2011 und Tausenden von Zeitschriften und Zeitungen in über 40 Kategorien und über 60 Sprachen. Magzter hat seinen Hauptsitz in New York und ist vor Ort in Amsterdam, London, Mexiko-Stadt, Chennai, Mumbai, Neu-Delhi, Bengaluru und Singapur vertreten und wird bald in andere Länder expandieren. Magzter wurde im Juni 2011 von den globalen Unternehmern Girish Ramdas und Vijay Radhakrishnan gegründet und ermöglicht Zeitschriften- und Zeitungsverlagen auf der ganzen Welt, digitale Ausgaben ihrer Titel zu erstellen und an globale Verbraucher zu liefern.

 N. Wir verwenden Nutzungsinformationen auch, um sicherzustellen, dass Benutzer unsere Nutzungsbedingungen einhalten. Mithilfe der Nutzungsinformationen eines Benutzers können wir beispielsweise bestätigen, dass ein Benutzer eine Zeitschrift oder andere Inhalte nur zulässig oft oder auf eine zulässige Anzahl von Geräten herunterlädt.

 Damit erhalten digitale Leser zum monatlichen Abonnementpreis uneingeschränkten Zugriff auf über 8.000 Zeitschriften und Zeitungen. Darüber hinaus verfügt Magzter mit der bahnbrechenden ezRead 2.0-Funktion für seine Apps über die größte Anzahl an Geschichten weltweit. Nutzer von Smartphones und Mobilgeräten mit kleinem Bildschirm können die Zeitschrifteninhalte so genießen, wie sie gedacht sind, nämlich mit Artikeltext Es ist leicht zu lesen und wird von atemberaubenden Videos und hochauflösenden Fotos begleitet.

Yuva Bharati - February 2020

Yuva Bharati - February 2020

In dieser Angelegenheit

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