Augustman Malaysia - February 2024![Zu meinen Favoriten hinzufügen Add to Favorites](/static/icons/filled.svg)
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Augustman Malaysia - February 2024![Zu meinen Favoriten hinzufügen Add to Favorites](/static/icons/filled.svg)
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The dragon has been a central figure in Chinese culture since time immemorial. This year, the Spring Festival prompted a wide range of luxury brands from fashion, horology, liquor, motoring, and more to collaborate with more ethnic Chinese and oriental artists than ever before for their festive collections, the best of which have been thoughtfully curated in our February 2024 issue, with the aim of immersing you in the spirit of the Dragon year.
In search of an ideal ethnic East Asian male figure to lead our Lunar New Year celebration this February, Augustman Malaysia turned to Puma for an exclusive cover story featuring the brand’s celebrity spokesman - mixed martial artist of Korean descent and star of the hit reality show Physical 100, Yoshihiro Akiyama a.k.a. Choo Sung-hoon, or more fondly known as Sexyama. In addition to the success of his mixed martial art career, the man of the hour inspires us not just with his unwavering mettle to both compete and lead, but also with his impeccable taste in luxury and characteristically dandy style.
REUNITED OVER SNEAKERS
AUGUSTMAN MALAYSIA HOSTS ITS FIRST A-LIST EVENT OF THE YEAR AT THE COLE HAAN BOUTIQUE IN THE EXCHANGE TRX
![REUNITED OVER SNEAKERS REUNITED OVER SNEAKERS](https://reseuro.magzter.com/100x125/articles/17438/1594171/U2qjyD_PT1708329081132/REUNITED-OVER-SNEAKERS.jpg)
1 min
RED DUSK
For the past few decades, China enjoyed a red dawn as its economy flourished, thanks to rapid urbanisation and a thriving export-focused economy. Are the harbingers of a red dusk here?
![RED DUSK RED DUSK](https://reseuro.magzter.com/100x125/articles/17438/1594171/F4jrjyeX11708329266027/RED-DUSK.jpg)
3 mins
Electricks
Toys from the world of gadgetry
![Electricks Electricks](https://reseuro.magzter.com/100x125/articles/17438/1594171/mX-BQo1RU1708329429945/ELECTRICKS.jpg)
3 mins
FROM KUALA LUMPUR TO GOTHAM
The Marvel-ous journey of Malaysian artist Alan Quah
![FROM KUALA LUMPUR TO GOTHAM FROM KUALA LUMPUR TO GOTHAM](https://reseuro.magzter.com/100x125/articles/17438/1594171/H_A7ubqAN1708329561688/FROM-KUALA-LUMPUR-TO-GOTHAM.jpg)
4 mins
SECONDHAND BOOKS, FIRST-RATE BUSINESS
How Rachel Ang went from selling a handful of books to building her literary empire that is Books n Bobs
![SECONDHAND BOOKS, FIRST-RATE BUSINESS SECONDHAND BOOKS, FIRST-RATE BUSINESS](https://reseuro.magzter.com/100x125/articles/17438/1594171/qhPhh2FhU1708329873318/SECONDHAND-BOOKS-FIRSTRATE-BUSINESS.jpg)
4 mins
TOUR DE FORCE
Louis Vuitton presents a new Malle Vestiaire, a wardrobe trunk created in collaboration with house ambassador and tennis champion, Carlos Alcaraz.
![TOUR DE FORCE TOUR DE FORCE](https://reseuro.magzter.com/100x125/articles/17438/1594171/GvwgGMFQ71708332628649/TOUR-DE-FORCE.jpg)
2 mins
NEW WAVE OF LIFE
Dior artistic director Kim Jones his fifth-anniversary celebrates collection by drawing inspiration from predecessors
![NEW WAVE OF LIFE NEW WAVE OF LIFE](https://reseuro.magzter.com/100x125/articles/17438/1594171/3V5ZeNpdQ1708332740985/NEW-WAVE-OF-LIFE.jpg)
2 mins
IT MADE US HAPPY
Spring/Summer 2024 menswear marked the beginning of the Pharrell Williams era at Louis Vuitton.
![IT MADE US HAPPY IT MADE US HAPPY](https://reseuro.magzter.com/100x125/articles/17438/1594171/HkqxHXhvb1708333268125/IT-MADE-US-HAPPY.jpg)
2 mins
MONSTER INC.
Dior unveils capsule collection in collaboration with Japanese artist Otani Workshop
![MONSTER INC. MONSTER INC.](https://reseuro.magzter.com/100x125/articles/17438/1594171/c3_CcTcCF1708333761369/MONSTER-INC.jpg)
1 min
Crouching Tiger
Onitsuka Tiger's Spring 2024 paints a tapestry of dynamic designs amidst a ready-to-wear collection couched in quiet luxury.
![Crouching Tiger Crouching Tiger](https://reseuro.magzter.com/100x125/articles/17438/1594171/XtRHaPF2A1708333929465/CROUCHING-TIGER.jpg)
1 min
FORTUNE FAVOURS THE BOLD
Get into the spirit of the Spring Festival and be all the rage with these Chinese New Year collections inspired by the Year of the Dragon.
![FORTUNE FAVOURS THE BOLD FORTUNE FAVOURS THE BOLD](https://reseuro.magzter.com/100x125/articles/17438/1594171/SDNKrFwno1708334012528/FORTUNE-FAVOURS-THE-BOLD.jpg)
7 mins
COOL KID FROM THE BLOCK
Rain Chew has come a long way since he was a college kid. Freelancing as a filmmaker, the 26-year-old also finds ways to express himself through fashion.
![COOL KID FROM THE BLOCK COOL KID FROM THE BLOCK](https://reseuro.magzter.com/100x125/articles/17438/1594171/HuJ-AZyv41708334894441/COOL-KID-FROM-THE-BLOCK.jpg)
3 mins
Snapshot
News from the world of fashion
![Snapshot Snapshot](https://reseuro.magzter.com/100x125/articles/17438/1594171/SBtSjSjdw1708335193031/SNAPSHOT.jpg)
2 mins
BRINGING SEXY BACK
Choo Sung-hoon, famously known as Sexyama, has achieved many great things as a mixed martial artist. Yet as he approaches 50, he finds himself discovering new passions and priorities, further cementing his everlasting prime as a sportsman.
![BRINGING SEXY BACK BRINGING SEXY BACK](https://reseuro.magzter.com/100x125/articles/17438/1594171/EWDeDkAAD1708335304895/BRINGING-SEXY-BACK.jpg)
6 mins
MODERN THREADS OF TRADITION
PHOON MEI CHI PUTS HER SPIN INTO TRADITIONAL TAILORING
![MODERN THREADS OF TRADITION MODERN THREADS OF TRADITION](https://reseuro.magzter.com/100x125/articles/17438/1594171/5n7oki89E1708335991817/MODERN-THREADS-OF-TRADITION.jpg)
4 mins
FROM MOONBEAMS TO MOONWALKS
How the moon affects us and the possibilities it holds
![FROM MOONBEAMS TO MOONWALKS FROM MOONBEAMS TO MOONWALKS](https://reseuro.magzter.com/100x125/articles/17438/1594171/QiMfzXYIJ1708336164463/FROM-MOONBEAMS-TO-MOONWALKS.jpg)
5 mins
Wander
2024 will be a big year for travel. Here are some of the world's best destinations.
![Wander Wander](https://reseuro.magzter.com/100x125/articles/17438/1594171/vJwCOgJJc1708336447342/WANDER.jpg)
3 mins
Groom
Feel good to look good.
![Groom Groom](https://reseuro.magzter.com/100x125/articles/17438/1594171/9Wxkg1zDE1708336570917/GROOM.jpg)
3 mins
MORE FOR LESS
An underrated skincare ace card.
![MORE FOR LESS MORE FOR LESS](https://reseuro.magzter.com/100x125/articles/17438/1594171/zqP6tzLfB1708337876700/MORE-FOR-LESS.jpg)
3 mins
FLAVOURS OF KERALA
Coast by Kayra offers a sumptuous range of South Indian cuisine from the coastal region of Kerala
![FLAVOURS OF KERALA FLAVOURS OF KERALA](https://reseuro.magzter.com/100x125/articles/17438/1594171/vq-c9xzxG1708338052746/FLAVOURS-OF-KERALA.jpg)
3 mins
PHANTASTIC BEASTS
Rolls-Royce presents Bespoke \"Year of the Dragon\" Phantom Extended and Cullinan models, in celebration of artistry, culture and technology.
![PHANTASTIC BEASTS PHANTASTIC BEASTS](https://reseuro.magzter.com/100x125/articles/17438/1594171/AH2nsn1Cr1708338191313/PHANTASTIC-BEASTS.jpg)
3 mins
COMPACT, BOLD & BEAUTIFUL
The new Mercedes-Benz GLA 200 steps up its game with a range of enhancements seamlessly blending modern technology with everyday practicality.
![COMPACT, BOLD & BEAUTIFUL COMPACT, BOLD & BEAUTIFUL](https://reseuro.magzter.com/100x125/articles/17438/1594171/twl_zjRj81708338297088/COMPACT-BOLD-BEAUTIFUL.jpg)
3 mins
Tour Italia
On the eve of the launch of Maserati's latest GranTurismo, the Editor sat down with the marque's Head of Design Klaus Busse, discovering how \"rolling sculptures\" are designed in Centro Stile and why the GranTurismo is a microcosm of Italy you can actually drive.
![Tour Italia Tour Italia](https://reseuro.magzter.com/100x125/articles/17438/1594171/nmemKNeTf1708338384120/TOUR-ITALIA.jpg)
6 mins
Once Upon A Summer Dream
The Macallan's Harmony Collection Amber Meadow in collaboration with Stella and Mary McCartney
![Once Upon A Summer Dream Once Upon A Summer Dream](https://reseuro.magzter.com/100x125/articles/17438/1594171/FwKwRsgs01708338678693/ONCE-UPON-A-SUMMER-DREAM.jpg)
1 min
STAG MEETS DRAGON
Glenfiddich collaborates with internationally acclaimed artist Raku Inoue to create a collection of limited editions collectively known as A Gift for Blossoming Futures, signifying hope in the promise of new life soon to bloom.
![STAG MEETS DRAGON STAG MEETS DRAGON](https://reseuro.magzter.com/100x125/articles/17438/1594171/jhmafNiZz1708338768292/STAG-MEETS-DRAGON.jpg)
2 mins
ELIXIR OF PROSPERITY
Artist Yang Yongliang breathes life and good fortune into Hennessy's Lunar New Year collection, in honour of the Chinese zodiac's dragon.
![ELIXIR OF PROSPERITY ELIXIR OF PROSPERITY](https://reseuro.magzter.com/100x125/articles/17438/1594171/JeUOhLygG1708338870244/ELIXIR-OF-PROSPERITY.jpg)
2 mins
The Scion And The Flagship
Augustman spoke to Sincere Fine Watches General Manager Kate Lim at the recent grand opening of the new Sincere Haute Horlogerie flagship in Kuala Lumpur about the SHH brand and its future.
![The Scion And The Flagship The Scion And The Flagship](https://reseuro.magzter.com/100x125/articles/17438/1594171/fODPelwiD1708338998923/THE-SCION-AND-THE-FLAGSHIP.jpg)
6 mins
Think Different
Dr. Sonja Prokopec, Associate Dean of the ESSEC Academy of Luxury, drops some serious wisdom on the seismic shifts in luxury consumption.
![Think Different Think Different](https://reseuro.magzter.com/100x125/articles/17438/1594171/65qrVsk5L1708339114730/THINK-DIFFERENT.jpg)
4 mins
THE LURE OF THE DARK SIDE
Omega pays tribute to the Apollo 8 mission, the first human flight to ever orbit the Moon, with a new Speedmaster, created with state-of-the-art technology.
![THE LURE OF THE DARK SIDE THE LURE OF THE DARK SIDE](https://reseuro.magzter.com/100x125/articles/17438/1594171/YVMqfuFdV1708339282968/THE-LURE-OF-THE-DARK-SIDE.jpg)
2 mins
SYMBOL Of MAJESTY
Augustman presents the sequel to our definitive guide to special-edition timepieces that pay tribute to the mightiest Lord of the Chinese Zodiac
![SYMBOL Of MAJESTY SYMBOL Of MAJESTY](https://reseuro.magzter.com/100x125/articles/17438/1594171/c0Sw1T5mc1708339673454/SYMBOL-OF-MAJESTY.jpg)
10+ mins
Augustman Malaysia Magazine Description:
Verlag: Hubert Burda Media Malaysia Sdn Bhd
Kategorie: Lifestyle
Sprache: English
Häufigkeit: Monthly
Augustman Malaysia Magazine is a monthly men's lifestyle magazine published by Hubert Burda Media Malaysia Sdn Bhd. It is available in print and digital formats.
The magazine is aimed at affluent and successful men in Malaysia. Augustman Malaysia Magazine features the latest trends and developments in men's lifestyle, including fashion, style, grooming, watches, cars, and travel. The magazine also features in-depth interviews with celebrities, fashion designers, and other influential figures in the men's lifestyle industry.
Each issue of Augustman Malaysia Magazine features a mix of editorial content, including:
* Fashion spreads: The magazine showcases the latest fashion trends from Malaysia's top designers and boutiques, as well as international luxury brands.
* Style features: Augustman Malaysia Magazine provides tips and advice on how to dress well, from the latest trends to timeless classics.
* Grooming features: The magazine covers everything from skincare and hair care to shaving and fragrance.
* Watches and cars: Augustman Malaysia Magazine reviews the latest watches and cars from around the world.
* Travel features: The magazine highlights the best travel destinations for men, with a focus on luxury hotels and resorts.
* Interviews: Augustman Malaysia Magazine features interviews with celebrities, fashion designers, and other influential figures in the men's lifestyle industry.
Augustman Malaysia Magazine is a must-read for any man who wants to stay up-to-date on the latest happenings in the men's lifestyle scene. The magazine is known for its high-quality photography, its stylish design, and its informative and engaging articles.
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