Mayanna Berrin, a US citizen based in California sued Delta Air Lines some month back for its claims that it operates flights on a carbon-neutral basis. In a class action lawsuit concerning advertisements that the airline has run since early 2020, Berrin said in her plea that the ads were "demonstrably false", as technology does not exist at scale to enable commercial passenger flights to operate on a low-emissions basis.
Her case highlighted the example of Delta advertising itself as "the world's first carbon-neutral airline" - a statement made online, in out-of-home advertising and on napkins handed to passengers. The fact is that multiple airlines including Delta have opted to invest heavily in carbon offsetting. But there has been little impact in terms of the carbon foorprint The story began in 2020 when Delta pledged to achieve carbon neutrality and put aside $1bn for emissions reductions and offsetting over a decade. The airline said it would prioritise investments in nature-based projects that conserve and restore habitats. Soon after the ads and the napkins began circulating.
Many of these high-sounding vague nature-based carbon offsets have come under the spotlight of late because more and more companies like Delta are adopting them. The Guardian, in a huge investigative piece in January, was categorical that carbon credit provider Verra was offering many 'worthless' forest credits to corporations. In another case, the Advertising Standards Authority (ASA) in the UK ordered Etihad Airlines to remove two of its social media adverts for "exaggerating" the environmental benefits of its flights. Increasingly this subterfuge is known as `greenwashing. Delta and Etihad are not the only airlines to face greenwashing accusations recently.
Diese Geschichte stammt aus der August 2023-Ausgabe von Cruising Heights.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der August 2023-Ausgabe von Cruising Heights.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Adani Airport Thales Forge Strategic Partnership to Improve Airport Operations and Passenger Experience in India
Adani Airport Holdings Limited (AAHL), the largest private airport operator in India, and Thales, a global leader in advanced technologies, today announced a strategic partnership to revolutionise AAHL’s international airport operations and passenger experience across the country.
ADVANCING AIR MOBILITY OVERCOMING CHALLENGES, SEIZING OPPORTUNITIES
Advanced Air Mobility (AAM), as analysed by M P RAJASEKHARAN, explores solutions for reducing urban congestion and enhancing access to remote locations through sustainable, automated air transport systems, addressing key challenges and future opportunities in this evolving sector.
ON THE CUSP OF GROWTH
The growth of regional airlines in India will increase the market for regional jetliners.
BOEING STRIKE DISRUPTS INDIAN CARRIERS' EXPANSION PLANS
The Boeing machinist strike has stalled aircraft deliveries, directly affecting Akasa Air and Air India Express, both of which are now facing delays in their fleet expansion efforts, highlights
REGIONAL AIRPORTS MUSHROOMING WITH CHALLENGES GALORE
Karnataka's push for regional air connectivity has led to a surge in airport infrastructure, yet many of these airports face challenges like fluctuating demand and limited flight frequencies. While the UDAN scheme has supported growth, the long-term viability of several regional airports remains uncertain, highlights
'PHARMACY OF THE WORLD' SUPPLY CHAIN WOES
India's pharmaceutical sector, has achieved remarkable growth, but faces significant supply chain hurdles, including high logistics costs and limited cold chain facilities. Addressing these challenges is essential to sustain its global impact and future expansion, reports
BUMPER WINTER AHEAD FOR INDIAN CARRIERS
The DGCA's winter 2024 schedule approves 25,007 weekly flights, marking growth for Indian carriers, with Air India Express leading in expansion and Vistara set to merge with Air India, analyses
AIRPORT ADVANCEMENT
Indian airports are placing a greater emphasis on digitalisation and enhancing their eco-friendly credentials, updates
THROTTLING AHEAD
The situation with the grounding of Pratt & Whitney GTF engines is now trending downwards, a report
Connecting cities to airports HELI-TAXIS ARE OUT, AIR TAXIS ARE IN
As heli-taxis falter, electric air taxis promise to transform urban connectivity. Yet, scalability, regulations, and operational challenges must be overcome for them to deliver efficient, affordable city-airport travel, reviews