Hospitality Industry - Knowing The Future Trends
Hotel Business Review|November - December 2022
The hotel industry can be rough and tumble, but not if you have the right formula for success. The world is undergoing a major shift in decision-making and buying power, and it’s changing the hospitality industry. The only way to see continued success is to prepare for these inevitable changes. The varying and shifting mind set of the guests has to be gauged accurately to ensure the continuous popularity, recognition and reputation of the hotel. Ashok Malkani discusses about the need for the industry to gauge the new and future trends among the guests and their changing preferences for the success of the property.
Ashok Malkani
Hospitality Industry - Knowing The Future Trends

The key to success of a hotel depends on the continuous efforts of the property in exceeding the guests' expectations the guests and incorporating the same in the property. The world is undergoing a major change in decision making and buying power. This is changing the hospitality industry. By learning about the upcoming trends the hotelier and the industry will be able to understand the new adjustments to be adopted in their marketing to make the business grow.

It is a well known fact that hospitality marketing has always played an essential role in the success of the industry. In the current landscape of competitive industry, any business has to keep up with the latest trends of the consumers. The situation is no different in the hospitality industry. Here too, for the success of the property, the hotel must keep ahead of its competitors by keeping up with the latest trends among the guests.

Roshan Radhey, Vice President, Sales & Marketing, LUX* South Ari Atoll, Maldives avers To make a success of the hotel business one must be aware of the future trends in the hospitality industry.

He adds, Hospitality is a dynamic business and has to be aligned with the modern traveller's needs. Now, hospitality is going through interesting times. The game has changed the traditional rules don't apply, and one gets to be creative and innovative like never before.

There is a major shift taking place in decision making and buying power, globally, which is changing the hospitality industry. To ensure continued success one has to prepare for the inevitable changes.

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