Slingshot- Augmenting Reality For Everyone

Slingshot, previously known as the AR-Group, is the largest Augmented Reality and Innovative Technology company in Asia serving over 20 countries across the world. Part of WIR Group’s award winning technological division, Slingshot is the pioneer in Augmented Reality Technology and services hundreds of portfolios globally across sectors such as consumer goods, consumer electronics, medical, military, education, entertainment, finance and more; making augmented reality an actual reality for its clients.

The group comprises three business units that specialize in Augmented Reality Content Development (AR&Co.), One-on-One Measurable Interactive Media Placement (DÄV) and an AR-VR store network (Mindstores).

AR&CO

AR&Co is Asia’s largest augmented reality technology solution company. The unit specializes in augmented reality content development and has developed various Augmented Reality implementations and applications for Hasbro, Toyota, Samsung, LG and many others. With the goal to deliver the most impactful, memorable experiences by merging, both, virtual and real worlds, AR&Co has its focus on continuously developing solutions that cover both the Augmented Reality engine and its entire integrated enhancements, serving as a whole new ecosystem.

MINDSTORES

The group’s third unit, Mindstores, launched in 2016 in Indonesia as the first AR/VR partnership store network in the world has aided the opening of over 7,000 stores already. Registering a month-over month growth of more than 150 percent, Mindstores aims to start over 4,000,000 new stores in Indonesia in the next couple of years. Mindstores is also focused on providing opportunities to women in emerging markets, especially mothers & homemakers, who can own or operate franchisees of trusted retailer brands with minimum investment. Through the AR/VR marketplace platform, the women can successfully sell their products and provide an immersive shopping experience for the buyers. In less than a year, the unit has already collaborated with more than 150,000 women, enabling them to set up their own AR/VR Retail businesses.

DÄV