Feel Good Food

In years past, a list of words synonymous with health food was unlikely to include cool or even delicious. Now, cali press founder and director scott glasson is helping to put it back on the menu.

- Michael Wayne

NAME : Scott Glasson

COMPANY : Cali Press

POSITION : Founder & Director

LOCATION : Sydney, Australia

One of the most daunting prospects in the business world is to start from scratch. The idea of building something – a product, a brand, a concept – from the ground up and then selling it to an unsuspecting public can be a paralysing concept; often, it’s so much easier to do what has already been done. It takes fearlessness and a steadfast commitment to a vision to adopt a scratch philosophy.

The minds behind Sydney health food eatery Cali Press didn’t just adopt it – they’ve hard-baked the scratch philosophy into their business, and Founder and Director Scott Glasson believes this has helped carve a niche in a crowded room. “Certainly, from a quality perspective, it’s something that makes Cali Press the leader in the space,” he says. “We make our own juices, marinades, and dressings from scratch and cook from scratch too, every day in-store. We blitz up kilos of coriander and all sorts of ingredients to create our products.”

In doing so, Scott believes Cali Press is a pioneer in the healthy fast food or health casual space. “And off the back of that, we’re striving to turn Cali Press into a national brand.”

Strategically located in Sydney suburbs renowned for healthy living, Cali Press embodies the values of its leaders: fitness, sustainability, and eating well. As it turns out, they weren’t alone in their passion.