A Fresh Start

British designer Kyle Wilkinson reveals his motivation behind setting up his new studio, and how to detangle from old partnerships

Keeping the creative fire stoked is a challenge for designers. Award-winning, Yorkshire-based designer Kyle Wilkinson reveals how launching Wilkinson&Co. has injected new enthusiasm into his love for typography and graphic design, as does splitting his time between the agency and nurturing his rising stardom as a product designer.

Tell us more about your new venture...

I share my time between Wilkinson&Co. – where we work with clients on positioning, launching and building brands through a variety of platforms – and a product design studio under my own name, where I design furniture and homeware products as well as client commissions, such as CA’s Brand Impact Awards trophies. I’ve just launched my first furniture collection at the London Design Festival, which was great fun.