Preity Zinta On Kavach Platform: When I Went To People With The Idea, They Just Kept Telling Me Let's Do Bedsheet Business

Preity Zinta reveals the details about her new venture Kavach Safety Platform...

Preity Zinta is gearing up for the launch of her new venture, a platform called Kavach, which is a women safety app as well as a device. In order to understand more about the platform and how it works, she gave us exclusive details about this noble deed, or a necessity, as she likes to call it.

So here are the excerpts from the interview:

Tell us about this app Kavach?

Kavach safety is safety at the press of a button. It’s backed with lot of technology and forensic support. The whole idea is that when something goes wrong, there are two or three things that happen…one, it takes forever for somebody to come…two, the evidence kind of goes away, because either the person has a bath or it’s not collected on time or it’s not done properly. So, there is audio evidence collection which can then be used for forensic. And third is that no one can misuse it because we are dealing with forensic evidence.

You can either get the device or you can get the app. The device anyway connects to the bluetooth on the phone. A lot of people prefer just the app because there is a difference of Rs 118. The app costs Rs 300 and the device costs Rs 418. When you subscribe to us, we ask you for three things, which is you emergency contact, your medical history, and third is your audio, like, ‘Hi, my name is Preity, my Kavach number is 12345. Your voice is as unique as a fingerprint.