She’s collaborated with Nicki Minaj, NYX Cosmetics and Maybelline, and her 1.2 million YouTube subscribers will agree: makeup artist Aaliyah Jay makes beautiful moves. Here, she shares the steps to her success.
BE SOCIAL MEDIA SAVVY
I was born in 1994, so I grew up in the infancy of the Internet, and I learnt how to work a computer and social media at the age of 10. It’s been key to my success. My following started growing from Tumblr. Once Instagram launched, I realised that people who had small businesses wanted more promotion for their products and I had the influence that showed young girls my age what was hot and new on the market. And it just took off from there.
DREAM BIG
My favourite project so far was being part of campaigns for NYX Cosmetics, and also doing Nicki Minaj’s makeup for her ‘Barbie Dreams’ video. The experience was one-of-a-kind, one that an aspiring makeup artist can only dream of. Nicki loves a barely-there makeup look because she is always wearing colourful clothes and wigs, so I did a really natural look on her. And since we’re so close in skin tone, I used some of my own favourite go-to products on her.
FIND YOUR SIGNATURE STYLE
Diese Geschichte stammt aus der March 2019-Ausgabe von GLAMOUR South Africa.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der March 2019-Ausgabe von GLAMOUR South Africa.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Are you considering moving to UK?
Bestselling author, Sam Beckbessinger is also a seasoned mover, and her latest offering, Moving to the UK, offers helpful tips, funny anecdotes and to-do lists to help you navigate this transition.
A beauty solution
At Standard Beauty, they take pride in being an all-women-run team, bringing diverse perspectives and unparalleled expertise to the skincare industry.
3 Things to Do When You Overthink Everything
How to overcome analysis paralysis.
A la MODE
With bold looks and exceptional value for money, the new Omoda C5 has made a big splash in the local motoring scene.
Spotlighting ABANTU FOR THE PEOPLE
Small businesses play an important role in the South African economy, and we're playing our part by showing them some love. This month, we shine the spotlight on Abantu Media, cofounded by Jay Wabantu who is also a tattoo artist and photographer.
CELEBRATING EMPOWERMENT
Pan-African bank Absa partners with Glamour for their influential Women of the Year Awards 2023
TAX SEASON UNPACKED
The word 'tax' stirs up many emotions, so we've roped in Tax Specialist, Natasha Lorde to answer your questions and help get you ready for Tax Season.
It's a COMPARISON trap
Even picture-perfect couples go through rough patches. Here's how to avoid the social media comparison trap.
Embracing CHANGE
It's time to stop comparing your current body to your former one. Romanticising the past is easy, but we're not meant to look the same our whole lives.
Healing YOUR INNER CHILD
The journey of self-discovery is nuanced and you may have discovered a younger you that needs to be seen and heard. Certified Meditation Practitioner, Melissa Lainn, shares her approach to healing the inner child.
