Blanket coverage

Having made a big impression with Kiwi fans of cool French linen bedding, the Foxtrot Home sisters have a cosy yarn to share

- Fiona Hawtin

Sisters Kate Cullwick and Prue Watson live in different parts of the country but that hasn’t stopped them from creating a business together. Their vision from the start was to be able to work from home, together and for themselves. They arrived at linen bedding and created Foxtrot Home, an online store for the purpose of supplying quality bedware to all New Zealanders – even those far from urban areas. Now they’re expanding into blankets using wool from Kate’s sheep, making it truly a paddock-to-bedroom tale.

How did Foxtrot Home get started and what was the vision?

We started not knowing we would be selling linen at first. We knew we wanted to start a business together and were looking at doing something in the home interiors space. The vision was for us to be able to work from home and for ourselves. A lot of shoppers don’t have access to brick-and-mortar stores and we wanted to bring home interiors to all New Zealanders, not just in the main urban areas so an online store made sense. We wanted to source sustainable and ethically made goods – and landed on linen bedding as a wonderful product with huge potential.

GET INTO BED Raised on a farm near Gisborne, sisters Kate and Prue (far right) share a mutual passion for home decor and created a business together to supply organic French linen bedding to Kiwis and Australians. A REAL PURLER (below) The sisters are branching into knitted blankets and throws using wool from the sheep Kate helps to raise in Hawke’s Bay.

What does the range consist of?