Purple Is The New Black
August Man SG|Issue 181
TAG Heuer wanted to be subtle, but also make a statement and rethink a classic. It found the perfect answer: purple
Suffian Hakim
Purple Is The New Black

BACK IN THE 1960S, the world of watches was pretty insulated from the zeitgeist that was sweeping up the world of art and design. For decades, there hadn't been much going on regarding avant-garde, groundbreaking design. And then, TAG Heuer introduced the TAG Heuer Monaco to the world. There was a collective gasp, for the maison had introduced a design so audacious some wondered if they had forsaken function in its pursuit of form.

Diese Geschichte stammt aus der Issue 181-Ausgabe von August Man SG.

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Diese Geschichte stammt aus der Issue 181-Ausgabe von August Man SG.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

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