What's Your Scent?

Creative Director of Amouage, Renaud Salmon shares with us how to choose and use your next signature fragrance

-  AMOS CHIN

IN A WORLD BUSTLING WITH an array of scents, each one carrying its own unique story, trying to find your signature fragrance can be mind-boggling. At the same time, it could be a deeply personal and transformative journey. It is an olfactory adventure that transcends mere cosmetic allure, tapping into the depths of our emotions and memories. In this story, we delve into the enchanting realm of fragrance with Creative Director of Amouage, Renaud Salmon, exploring the pathways through which individuals can navigate the vast sea of perfumes to discover their very own olfactory masterpiece. From the evocative power of scent memories to the art of blending notes, we uncover the secrets that can guide us in finding a fragrance that becomes an intrinsic part of our identity.

Describe your brand.

Amouage is a renowned high-perfumery brand hailing from Oman, known for creating exquisite fragrances celebrated for their richness, complexity and tastefulness. Placing a strong emphasis on quality, Amouage prides itself on never compromising when it comes to the selection of ingredients and their concentration in their perfumes.

Each fragrance created by Amouage is more than just a scent; it is a carefully crafted portrait designed to evoke a distinct personality. We believe that perfumes have the power to tell stories and convey emotions, and thus every fragrance is meticulously developed to capture a unique character or mood.

Can I have more than one signature scent?

Absolutely! Having more than one signature scent is completely acceptable.