Tell us about yourself; when did you move to Singapore?
I’m a Londoner who spent 24 years growing up in Hong Kong before moving around the world as an adult. I’ve worked in Hong Kong, Australia and the UK before moving back to Singapore with my family in August 2019. A year before we moved, my husband started working with me as the Director of Operations. He’d always been my sounding board, but as business abroad ramped up post-Brexit, I needed more support as we expanded to three companies and four warehouses.
We have all managed to fall in love with the island and its food and wildlife, and my kids have really taken to an outdoors life after the chillier North London experience of their childhood.
How did you get started with Salt-Water Sandals?
I spotted Salt-Water when I was on maternity leave with my second child. I was scrolling mummy blogs at midnight and saw them written about on a blog being published out of Brooklyn, NYC.
My professional background is in marketing – in particular, specialising in brand launch communications – and I immediately saw their potential. I tried to get a US retailer to send them to the UK and ended up having my sister ship some from Miami to New York. Finally, she brought them home to me in her hand luggage. As soon as I tried them on, with my daughter wearing a tiny size-18 first-walker pair, I could see how well they would do outside the US market.
Diese Geschichte stammt aus der June 2021-Ausgabe von EL Singapore.
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Diese Geschichte stammt aus der June 2021-Ausgabe von EL Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Perfect Pearly Whites!
Knowing you have white, sparkling teeth beneath your lips is a sure-fire way to make you smile with confidence. If you've noticed your teeth looking more yellow than \"hello\" lately, perhaps it's time for a visit to a dental clinic for a teeth-whitening session.
Save your Spine at Work!
Sitting in an air-conditioned office has its benefits in steamy Singapore. But, long, sedentary days can play havoc on our necks and backs. Here, orthopaedic surgeon DR YILUN HUANG talks about spinal issues faced by office workers, and how to treat and prevent them.
Festive Fashion Show!
As the year draws to a close, now's a good time to stock up on festive fashion. White Ginger has released a fab new line just in time for party season. Plus, it's hosting a fun multilabel fashion soiree so you can view the looks with tasty bites and a glass of vino in hand!
Finding Eco-Luxury in Fiji
Here's a destination that's often a little bit off the travel radar for people in our region - but definitely shouldn't be!
48 Hours in Patong
CHERRY LAI checks into the sparkling new M Social Hotel Phuket for a weekender full of food, fun and relaxation.
Ticket to Thailand
Are you physically here but mentally on a beach in Thailand? We've found destinations for two types of holiday-goers: one for someone looking for a place to chill, and another where you can also let loose!
Laying Out Memories Through Food
YASMIN, JESSICA and PEARL are the local co-founders of The Plattering Co. They share their favourite parts of doing business with each other and a few of their hobbies outside work hours.
Curry, Spice & Everything Nice
Craving a curry? Whether you're dreaming of a creamy korma or a biryani, the EL team went all in, indulging in everything from buttery parathas to tangy papdi chaat. We explored the best of Singapore's Indian dining scene, and trust us-these spots will spice up your life!
Is It Really Backed Up in the Cloud?
SARAH and BO PINEL of Tekkie Help break it to us that cloud storage is not a data backup. Here's why that's the case and how we can rectify the problem.
A Musical Community
The new Pops Chorus and Orchestra at Marlborough College Malaysia (MCM) has students, parents, staff and even the Master involved. SIMON BURBURY tells us more - including where you can catch their performances.