Take The Lead
Harper's BAZAAR Singapore|February 2019

In her latest role as a global beauty ambassador for Giorgio Armani Beauty, Cate Blanchett comes full circle as the reigning face of the new Sì fragrance, Sì Passione.

Dana Koh
Take The Lead

“An irresistible combination of grace, strength and independence of spirit” was how Giorgio Armani described the Sì fragrance when it was launched in 2013. The woman who encapsulated all of that as its face? Cate Blanchett. Her authenticity, veracity and innate ability to embody any role made her the ultimate embodiment of Sì and, since then, she has only become even more multi-faceted.

In the past year alone, the Australian actress has been a good witch, a python seer and a badass jewellery thief, on top of her real-life roles as a mother, theatre director, advocate and jury president of the 71st Cannes Film Festival. She has also broadened her role at Giorgio Armani Beauty, now representing fragrance, skincare and makeup as the brand’s first global beauty ambassador—a timely evolution as Sì reveals a new, powerful reinvention of its own: Sì Passione.

Diese Geschichte stammt aus der February 2019-Ausgabe von Harper's BAZAAR Singapore.

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Diese Geschichte stammt aus der February 2019-Ausgabe von Harper's BAZAAR Singapore.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

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