Madhya Pradesh is poised to become one of the hottest destinations in India. Hari Ranjan Rao, Managing Director, Madhya Pradesh Tourism Board talks about their efforts to promote tourist inflow to the state.
What are the new initiatives being taken by MP Tourism to promote inbound as well as domestic travel?
Madhya Pradesh Tourism has established itself as a brand now—the larger issue of the world knowing about our state is sorted out. It is now time for us to consolidate and build upon that brand. So now the focus is being shifted to more on-ground activities, like bringing in private players, good properties and creating more products.
Is this being done across the state or only in certain sectors?
Diese Geschichte stammt aus der September-October 2017-Ausgabe von Selling World Travel.
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Diese Geschichte stammt aus der September-October 2017-Ausgabe von Selling World Travel.
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