Now a wholly owned subsidiary of Daimler AG, Mercedes-AMG celebrates 50 years of motoring success.
At an old mill in a quiet German town, two former Mercedes-Benz engineers set up their first workshop, determined to independently develop a stupendous engine for the three point-star’s flagship model that would thrust the large luxury car into an unexpected limelight – that of motorsport success.
The year was 1967, and just four years later, Hans-Werner Aufrecht and Erhard Melcher achieved their objective. Their AMG 300 SEL 6.8, an underdog up against much lighter, purpose-built race cars, claimed the crown in its class and second place overall in the gruelling 24-hour competition at the Circuit de Spa-Francorchamps.
Named after the initials of its founders’ last names and Aufrecht’s birth town, Grossaspach, AMG has enjoyed exceptional success over the past half a century. Throughout its early history, it developed cylinder heads that were adopted by Mercedes-Benz in its main line cars; constructed touring cars for Mercedes-Benz that were deployed in the German DTM championships; and even collaborated with Mercedes-Benz in 1993 to build and market the C 36 AMG sports sedan.
Daimler AG, the parent group of Mercedes- Benz, soon recognised the benefit of a closer working relationship with AMG, first taking majority ownership in 1999, before buying the rest of the shares in 2005. The financial backing bore fruit: Last year, Mercedes-AMG delivered a record 100,000 vehicles, an astounding 40 per cent growth over 2015.
And hence, from that two-man outfit, the company that specialised in enhancing the performance of stock Mercedes-Benz cars now employs around 1,500 employees and has additionally its own range of AMG GT models developed in-house.
Diese Geschichte stammt aus der May 2017-Ausgabe von The PEAK Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der May 2017-Ausgabe von The PEAK Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
From Screen to Store
Heini Zachariassen, founder of global wine rating app Vivino on how its first retail store in the world brings data-driven curation to wine lovers.
In the Dining Spotlight
Renowned Dutch chef Sergio Herman, whose name has been associated with the Michelin Guide in the Netherlands and Belgium, is expanding his Asian footprint with his Singapore outpost, Le Pristine in Grand Hyatt Singapore.
All for One
How would you navigate a corner if you were hearing-impaired or enjoy school if you were on the spectrum? These architects posit that inclusive design must be part of mainstream standards to improve overall living environments.
Pods and Swirling Staircases
This quirky and playful home designed by Park Associates is shaped after its owners, a young family with three children.
Stories Behind the Kebava
Sufiyanto A. S., one half of the duo behind the Kebaya.Societe Instagram account, has had enough of seeing Malay identity erased and forgotten.
Good to Go
Driving classic Jaguars on the legendary Goodwood Motor Circuit is all the magic a motorhead needs.
Seasons of the Snake
Japanese architect Tadao Ando once again works his magic for Bvlgari, with the Serpenti Tubogas as an artistic canvas for nature's cyclical transformation.
Phoenix Rising
One gutsy retired pharmaceutical executive rescued two-century-old Swiss watchmaker Bovet, and today, its presence is stronger than ever in Southeast Asia.
Con Amore, Leggiero, Presto!
Chan Weitian injects new insights into Presto Drycleaners, blending operational innovation with time-honoured values.
Preserving Paradise
Gaya Island Resort takes eco-tourism beyond the expected, blending conservation efforts with authentic luxury.