EVERYONE has an early memory of Royal Enfield. Some went on a ride sitting on the motorcycle’s petrol tanks with their uncles, and some stole their father’s motorcycle with the help of their friends and took it out for a spin. For Siddhartha Lal, the man behind Royal Enfield’s magical turnaround, it was a hand-me-down version of his father’s Bullet.
For those who grew up with these stories, Bullet added another dimension to their personalities. It made them free; it taught them patience; it brought a different meaning to their lives; it brought them brotherhood and companionship. The ride may or may not be perfect, practical, and the bike may well have been a fuel guzzler, hard to maintain, heavy, a homewrecker, with the vibe of a gangster.
Yet, people still ride it. I must admit as a kid it was the motorcycle’s distinct thump that would make me run out of my house filled with curiosity every time a Bullet went around my colony streets. But I was never a part of this community.
However, I tracked the brand’s journey close to 12 years as a journalist and witnessed its evolution into a motorcycling behemoth from very close quarters. Yet, I could never really understand how it became a worship subject for many till one day when a group of friends from college coerced me into a motorcycle trip in Leh.
Diese Geschichte stammt aus der January 01, 2021-Ausgabe von The MAN.
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Diese Geschichte stammt aus der January 01, 2021-Ausgabe von The MAN.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
The 2023 Bucket List
Before the world as we know it changes forever, here's a partial list of experiences to try in the year ahead
Do You Have The Time To Read Your Watch?
Audemars Piguet Starwheel Code 11.59 is the latest among watches with unusual layouts
THEY CAME THEY RODE, THEY CONQUERED
FOUR WOMEN BIKERS TRAVERSING THE UNTOUCHED TERRAIN OF EASTERN ARUNACHAL ON THEIR DUCATI MULTISTRADA BIKES. THE 'EXPLORE BEYOND' BIKING EXPEDITION WAS AN INITIATIVE OF ARUNACHAL TOURISM TO SHOWCASE THE STATE AS A SAFE DESTINATION FOR SOLO WOMEN TRAVELLERS. THE RIDE WAS FLAGGED OFF BY CM PEMA KHANDU FROM THE BANKS OF THE SIANG AT PASIGHAT AND WOUND UP AT THE ORANGE FESTIVAL OF ADVENTURE & MUSIC, DAMBUK, WHERE THE BIKERS LET THEIR HAIR DOWN AND PARTIED LIKE THERE'S NO TOMORROW. YUP, GIRLS JUST WANNA HAVE FUN, AND IN ARUNACHAL THEY CAN - SAFELY
ΤΗΕ RIGHT ΤΙΜΕ
AS CLIMATE CHANGE AND SUSTAINABILITY BECOME BURNING ISSUES, WATCH BRANDS TOO ARE DOING THEIR BIT TO SUPPORT CAUSES, BOTH THROUGH ENVIRONMENTAL THE TIMEPIECES THEY ARE CREATING AND THE INITIATIVES THEY ARE UNDERTAKING
THE GOLDENPASS EXPRESS
A LUXURY SWISS WINTER ESCAPE ROUTE
WHERE THE WILD THINGS ARE
WITH BOUTIQUE LODGES AND ΝΟ CROWDS, THE MORE EXCLUSIVE TEHLA ZONE OF SARISKA NATIONAL PARK IS EMERGING AS THE DESTINATION OF CHOICE FOR WILDLIFE ENTHUSIASTS
LAMBORGHINI HURACAN EVO SPYDER TOP-DOWN ADRENALINE MACHINE
A machine sculpted to perfection, the Lamborghini Huracan EVO Spyder is a sensational car in every sense. It is fast, it's beautiful, and it is just special
CARS TO WATCH OUT FOR IN 2023
WITH THE devastating effects of the Covid-19 pandemic and the acute supply chain disruptions caused by it beginning to ease, the automotive industry is rapidly accelerating out of the deep crisis it found itself two years ago.
DATING A SINGLE MOM
IT’S A COOL Friday evening. She is sitting with a cup of hot chocolate and unwinding with her phone. Her dating app has 10 unread messages. She hopes that at least one match will lead to a conversation and a date that weekend.
YOUR SHIP HAS COME IN
Go-karting, the world’s first freefall dry slide on sea, musical shows, spa, artwork... this new ship has raised the bar on many levels!
