Skims
Kim Kardashian and the shaping of culture
BY BELINDA LUSCOMBE
At this juncture, most people have already made up their minds about Kim Kardashian. They've either decided she's an early nepo baby with zero talent who has rid-
den her sex appeal and shamelessness to fame and fortune and can safely be ignored, or she's a once-in-a-generation mix of beauty and determination who hustled her way up from being Paris Hilton's assistant with her weapons-grade detector for cultural relevance, and can move any needle she pushes.
Until recently, the one person who didn't seem to have quite made up her mind about Kim Kardashian was Kim Kardashian. Her uncertainty is reflected in the slew of businesses she started, including two beauty lines, a jewelry collection, multiple perfumes, Kimojis, and a mobile game, most of which were profitable for a season, but never really stuck. At the beginning, when I didn't really understand where my career was going because I was just kind of winging it, I would do licensing deals with a lot of different companies that would contradict themselves, like a cupcake brand with a weight-loss pill at the same time, she says. Skims, which first offered underwear and shapewear but expanded into loungewear, swimwear, tees, and dresses, has changed that and the way the business world sees her. Talking about her most successful solo venture, Kardashian seems relieved. I feel like, OK, I did it.
Diese Geschichte stammt aus der July 03, 2023-Ausgabe von Time.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der July 03, 2023-Ausgabe von Time.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
A timely thriller for a mad, mad world
A’70s-style paranoid thriller grounded in the partisan polarization of today
Freshwater reserves
A troubling dip
An exuberant ode to human possibility
VERY RARELY DOES THE RIGHT MOVIE ARRIVE AT precisely the right time, at a moment when compassion is in short supply and the collective human imagination has come to feel shrunken and desiccated.
Broadcasting a crisis for the world to see
ON SEPT. 5, 1972, A 32-YEAR-OLD PRODUCER NAMED Geoffrey S. Mason was working in a control room for ABC Sports in Munich while 12 hostages, including several members of the Israeli Olympic delegation, were being held in a building nearby.
The Power of the Peer
WITH MENTAL-HEALTH CARE IN SHORT SUPPLY, CAN REGULAR PEOPLE FILL THE GAP?
QUEERING THE STORY
Luca Guadagnino directs Daniel Craig in an adaptation of William S. Burroughs' 1985 novella Queer
Shopping under the influence
LTK CO-FOUNDER AMBER VENZ BOX SAW THE FUTURE OF RETAIL. IT TOOK YEARS FOR THE REST OF THE WORLD TO CATCH UP
The Kingmaker
Elon Musk's partnership with the President-elect
Turkey's Erdogan plots his next power grab
RECEP TAYYIP Erdogan is a political survivor.
Why maiden names matter in the age of AI and identity
IN THE DIGITAL AGE, A NAME IS MORE THAN JUST A label. It's tied to our professional history and social media presence.