In Fox News' America, Seeing Is Believing
Time|July 8, 2019

MOST PEOPLE WHO WATCH SHOWTIME’S NEW miniseries The Loudest Voice will go in knowing quite a bit about its protagonist.

Judy Berman
In Fox News' America, Seeing Is Believing

Though he started in daytime TV, Roger Ailes made his name as a ruthlessly effective media strategist for Richard Nixon, Ronald Reagan and George H.W. Bush. In 1996, after a bad breakup with NBC, he joined forces with Rupert Murdoch to found Fox News. Over the next two decades, Ailes became a household name—not just because of the success of his startlingly partisan network, but also because he was exiled from his empire in 2016 amid multiple allegations of sexual misconduct. He died at home the following spring.

It’s a Shakespearean tale that, as Ailes would have sensed, makes for captivating TV: a man who rode base urges to unparalleled political influence was ultimately destroyed by those same appetites. Based on Gabriel Sherman’s 2014 biography The Loudest Voice in the Room: How the Brilliant, Bombastic Roger Ailes Built Fox News—and Divided a Country, the adaptation opens at the beginning of Ailes’ reign. Each of the seven episodes covers a critical year for Fox News and its increasingly powerful—and paranoid— leader, played by Russell Crowe in a fat suit and pounds of latex makeup. Even the casting was a gimmick, given that Crowe’s anger problem is at least as notorious as Ailes’.

But there’s nothing cheap about the show. A premiere scripted by Spotlight writer-director Tom McCarthy (also an executive producer) sets a talky, thoughtful tone for a saga that needs no embellishment. Without glossing over Ailes’ slimiest deeds, a roster of directors including prestige-TV standbys Kari Skogland (The Handmaid’s Tale) and Jeremy Podeswa (Game of Thrones) exercises enough restraint to avoid silliness. Crowe, a world-class bellower, only occasionally flips the switch from whispery, methodical creepiness to full-on scenery chomping. The result is an elegant mix of character study, workplace drama and political thriller.

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