The program was launched at the LAN-hosted, ‘Beyond the Cape’ event held at Hatch and supported by ecosystem partner Ford Foundation. The event also brought together women leaders across several sectors to discuss their journey and discuss how communities and corporates can be better at empowering women and bring us closer to gender parity in Sri Lanka.
As the world celebrates International Women’s Day 2021, women have been at the forefront in managing the impacts of the COVID-19 pandemic as employees, healthcare workers, business leaders, and homemakers. Yet, emerging data has shown that women have also borne the brunt of the effects of this crisis.
The #IAMHER program will focus on addressing key challenges faced by women entrepreneurs through a multi-pronged strategy revolving around creating awareness about women entrepreneurs and women-led startups, helping develop core business knowledge (e.g., financial literacy), and boosting the use of technology to improve day-to-day operations. The first initiative of the #IAMHER 2021 program – Her Brand – was launched at the event. This initiative seeks to bring together three different communities to collaborate and co-create, leveraging each segment’s strengths to address several challenges.
Diese Geschichte stammt aus der March 23, 2021-Ausgabe von Daily Mirror - Sri Lanka.
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Diese Geschichte stammt aus der March 23, 2021-Ausgabe von Daily Mirror - Sri Lanka.
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