Enterprising women know how to deal with challenges

Promising Filipina entrepreneurs thrive in their competitive markets because of their innate ability to understand trends, says Philippine Ambassador Hjayceelyn M. Quintana

- Mariecar Jara-Puyod

A purposeful spirit that has to be let loose and for women to hold on to who they really are, will trajectorise more the growing global entrepreneurship to its zenith, according to a consultant espousing a new era of management and leadership as well as into bridging digital technologies and human mindsets.

“My advice for female entrepreneurs is to avoid trying to be like men. Stay true to yourself. Play to your strengths. Surround yourself with people that empower you every day. Do not shy away by expressing your opinion and your voice. Reach out for support when required. Know when to rest and believe in the perspective and balance women bring to the workplace,” said Gellify Middle East-Smart Human lead Maria Baladi.

She added: “There is a pressing need to rediscover humanity amidst the increase of remote work and high tech progressively taking on human tasks. In today’s economy, where needs and opportunities are evolving faster and more fluidly than ever before, employees must have a mindset that equips them to recognise opportunity, take initiative, and innovate in the face of challenges.”