How AK-62 Fired On All Cylinders
Mail Today|February 12, 2020
Arvind Kejriwal, engineer, civil servant & man with development on his mind, is the David who slayed Goliath — twice
Gulam Jeelani
How AK-62 Fired On All Cylinders

With the 2019 Lok Sabha election debacle fresh in mind, the Aam Aadmi Party (AAP) hit the ground with its campaign months in advance before the Assembly polls.

Beginning September last year, as part of poll strategy, the CM centred all the party’s campaigns around himself. He lend the campaign a personal touch through public meetings, town hall events and roadshows where voters could hear him. He also went on a freebie announcement spree — offering free electricity upto a monthly consumption of 200 units and free rides for women in buses.

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