The luxury car market in India is poised for its best year ever, surpassing pre-covid-19 peak sales. The demand for high-end vehicles is primarily being driven by a growing salaried luxury consumer base, and new offerings.
Mercedes Benz India, the largest luxury carmaker by market share, saw volumes grow 13% to 8,528 units in January-June 2023, compared to a year earlier. It is the Stuttgart-based company’s best-ever first half performance in India, beating its H1 peak of 2018. This growth comes on a high base of 7,573 units in H12022, a 56% jump over the first half of 2021.
Rival Audi India also saw its sales nearly double during the period to 3,474 deliveries, against 1,765 units a year ago.
Both original equipment manufacturers (OEMs) are seeing a gradual improvement in waiting periods and faster fulfilment of pending orders as supplies improve.
Diese Geschichte stammt aus der July 12, 2023-Ausgabe von Mint Mumbai.
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Diese Geschichte stammt aus der July 12, 2023-Ausgabe von Mint Mumbai.
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