![Sugar-free fruit drink for the health-conscious](https://cdn.magzter.com/1373618752/1718714073/articles/845Lx93081719341132646/SUGARFREE-FRUIT-DRINK-FOR-THE-HEALTHCONSCIOUS.jpg)
Tell us more about your operation.
ONE54 South Africa is a proudly South African retail brand-building business based in Cape Town. Neither the raw material supplier nor ONE54 South Africa owns any farms. As a start-up, we run very lean and outsource most of our business functions.
We have an operations manager who runs the day-to-day operations of the business, and a regional sales manager in Gauteng. Outsourced functions for ONE54 South Africa include marketing, finance and professional services, sales and merchandising, route-to-market consultancy, warehousing and distribution, as well as product manufacturing and transport.
AI FRUIT WATER AIMS TO BRING 'HYDRATION BY NATURE' TO THE SOUTH AFRICAN MARKET
Where and when did AI start? And why?
AI Fruit Water began with a vision to offer a healthier alternative to sugary drinks while providing a refreshing hydration experience. Our citrus-driven range of natural sparkling water (lemon, mandarin and grapefruit) is infused with real African fruit that gives you a hit of refreshing flavour.
AI Fruit Water aims to bring 'hydration by nature' to the South African market, becoming health-conscious South African consumers' first choice when it comes to fruit-infused sparkling water.
AI Fruit Water is made in South Africa, and we are committed to supporting the South African economy. We work with farming partners located in Hoedspruit's subtropical mango- and citrus-producing region in the north of the country.
Every AI Fruit Water you buy supports the South African economy, farmers, factories, drivers and distributors. This is value that starts in South Africa and stays in South Africa; every purchase makes a real difference.
How and why did you choose the three flavours, lemon, grapefruit and mandarin?
Diese Geschichte stammt aus der June 28, 2024-Ausgabe von Farmer's Weekly.
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Diese Geschichte stammt aus der June 28, 2024-Ausgabe von Farmer's Weekly.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
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Tasty, nutritious beans come in many forms
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Can privately owned One Loft Races revive pigeon racing in SA?
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Managing macadamia production when margins are low
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Lessons on the importance of general herd management
Louis Steyl, CEO of the Bonsmara Cattle Breeders’ Society of South Africa, spoke to Annelie Coleman about the true value of effectively managing a Bonsmara herd in order to maximise profit.
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The role of One Health in sustainable farming and well-being
A movement strengthening relationships between communities and the land and promoting a mutually beneficial relationship between agriculture, health and the environment is emerging in sustainable farming. Ntokozo Zitha, a PhD student in the Economics Analysis Unit at the Agricultural Research Council, writes.
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Sustainable palm oil production in SA
Palm oil has been heavily criticised due to the unsustainable practices used in its cultivation. But this is beginning to change, says Jannie Myburgh, senior manager of trading oils procurement at SD Guthrie International SA. He spoke to Marinda Louw Coetzee.
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Western Cape avocado production on the rise
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Top Western Cape young farmer enjoys a challenge
Dean Barnard, a farmer from George in the Western Cape, was recently named the Agri Western Cape Santam Young Farmer of the Year and will go on to represent the province at the Toyota SA/Agri SA Young Farmer of the Year competition later this year.
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Guava association expects smaller 2024 harvest
The Guava Producers' Association (GPA) has adjusted its guava production estimate down from 25 200t to 22 500t, making the harvest 16% smaller than the 26 641t harvested last season and the smallest harvest in the past three years.