Here are the key trends that are influencing Indian consumers’ online and in-store grocery shopping habits:
1 Engaging Experiences, Convenient Delivery
The pandemic has given rise to a number of ordering and delivery services – bringing home-bound consumers everything from medicines to groceries. Two in five Indian consumers find using online grocery shopping apps convenient. At the same time, nearly twothirds consider grocery shopping at neighborhood stores to be fun.
Diese Geschichte stammt aus der January - February 2023-Ausgabe von Retailer.
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Diese Geschichte stammt aus der January - February 2023-Ausgabe von Retailer.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
What Drives Gen Z's $860 Billion Spending Power and Why It Matters
With a staggering 377 million members, Gen Z is poised to redefine India's consumer landscape. Their unique preferences and immense purchasing power are set to drive a remarkable $2 trillion economy by 2035.
Chef Adwait Anantwar's Flavor Magic at INJA
In an exclusive interaction, Chef Adwait Anantwar, Chef Partner at the popular restaurant INJA by Atelier House Hospitality, discusses how he brings uniqueness and creativity to his culinary creations.
SPEED MEETS STYLE
With the rise of platforms like Blinkit and Zepto, fashion brands are seeing quick commerce not just as a delivery mechanism, but as a critical part of their retail strategies
TOP MARKETING TRENDS 2024
In today's fast-paced world, the right marketing approach isn't just crucial for staying afloat-it's the driving force behind brand reinvention and expansion. Ready to discover the secret sauce of three giant retail brands in India? Let's dive into the strategies that are making them the trendsetters of the year.
AB's Crown Jewel!
Aditya Birla's Indriya launches 8 stores in 8 weeks, aims to conquer India's Rs 6.7 lakh crore jewelry retail market
How Licensing Partnerships Are Fueling India's $850 Million Streetwear Market
In India, where pop culture and fandom hold immense influence, streetwear licensing has provided a unique platform for brands to connect with their customers on a deeper level.
How Indian Households are Saving up to 28% on Groceries with Amazon Fresh
Amazon Fresh offers a robust selection of over 5,000 products available for same-day delivery and more than 20,000 eligible for next-day delivery.
How India's Retail Sector Will Navigate a 20% Festive Demand Surge
India’s festive seasons, marked by celebrations like Dussehra, Diwali, Christmas, and New Year, see a dramatic increase in consumer activity.
How Circular Economy is Transforming Fashion's Fabric
As the fashion industry grapples with environmental challenges, the circular economy emerges as a transformative force. By redefining product life cycles and prioritizing sustainability, fashion brands are reshaping their practices to reduce waste and promote longevity.
VALUE FASHION
With a significant presence in Tier II and III towns, V2, headlined by Akash Agarwal, has successfully positioned itself as a value-fashion destination.
