Rise of the connected cars
Voice and Data|May 2024
Advanced features like 5G, IoT, and AI are reshaping the automotive industry in India, promising enhanced mobility and safety for drivers
DIVYA MAURYA
Rise of the connected cars

India’s roads are undergoing a seismic shift. A tidal wave of connected vehicles, propelled by a confluence of factors–the introduction of feature-rich car models, a surging desire for in-car digital experiences, and an escalating focus on safety–is fundamentally reshaping the country’s automotive landscape.

According to a CyberMedia Research report, connected car adoption skyrocketed to an impressive 28% in 2023, reflecting a staggering 115% year-on-year growth. This trend is further emphasised by the fact that one out of every three vehicles sold in 2023 boasted telematics connectivity, highlighting a growing consumer preference for these advanced features. Notably, 95% of electric vehicles embraced cutting-edge connectivity, showcasing the industry’s commitment to innovation.

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