Wavetick: forging an equitable music market

Promising an artist-focused service that gives musicians, beatmakers and producers a free marketplace to trade their sonic wares, Wavetick aims to disrupt the current sample website paradigm in the creator's favour. Let's find out more...

As a founder of such industry tent poles as Sample Magic, Attack Magazine, Audiaire and Principle Pleasure studios, Sharooz Raoofi has already left a sizable footprint on the music production landscape. Whether wearing his entrepreneurial hat or as an artist in his own right (you might be familiar with his hailed alterego Principleasure) Raoofi is keen to shake up the mould. This is strikingly true of his latest venture, Wavetick. Alongside a small band of cohorts, Sharooz aims to bring a fairer, more flexible and entirely unrestrictive service for producers, songwriters and beatmakers, creating a platform where they can sell their creations frictionlessly whilst retaining 90% of all royalties. It all sounds fantastic, but we had more than a few questions…

cm: So firstly, can you give us an overview of Wavetick – what is it, and what benefits does it provide to musicians and producers in contrast to the other available marketplaces?