LOTS OF LOONINESS!
YOU South Africa|13 July 2023
Discoloured teeth, royal undies and a holy Dorito - just some of the strange things that go under the hammer
NASIFA SULAIMAN
LOTS OF LOONINESS!

IT'S so small it's practically invisible to the naked eye - but the price tag of this microscopic bag is anything but tiny.

It's smaller than a grain of sea salt and narrow enough to pass through the eye of a needle", say its creators, the Brooklyn-based art collective MSCHF. That's roughly 0,762mm wide.

Yet the teeny florescent neon-green bag bearing Louis Vuitton's signature monogram sold for a whopping $63 750 (R1,14m) at an online auction.

The Microscopic Handbag as it's been dubbed sold for more than four times its $15 000 (R270 000) asking price, and the unidentified buyer also received a microscope with a built-in digital display so they can admire their purchase.

Regular-sized Louis Vuitton bags are priced between $3 100 (R55 800) and $4 300 (R77 400). But Kevin Wiesner, MSCHF's chief creative officer, said they didn't get permission from Louis Vuitton to use its logo.

The Microscopic Bag was modelled after the luxury brand's OnTheGo tote-style bag and made with a specialised resin in a 3D printer used for making tiny biomechanical structures.

MSCHF which stands for "miscellaneous mischief" and specialises in creating impractical but buzzy items dismissed those who ridiculed their latest offering. Bags are much more than functional items, they say - it's more of a status symbol these days.

"There are big handbags, normal handbags and small handbags, but this is the final word in bag miniaturisation.

"As a once-functional object like a handbag becomes smaller and smaller its object status becomes steadily more abstracted until it's purely a brand signifier.

THIS isn't the first time the collective has created buzz-worthy fashion. Founded by former Buzzfeed staffer Gabriel Whaley (33) in 2016, MSCHF regularly makes headlines with its tongue-in-cheek stunt projects, poking fun at people and products all while making a profit.

Diese Geschichte stammt aus der 13 July 2023-Ausgabe von YOU South Africa.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der 13 July 2023-Ausgabe von YOU South Africa.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

WEITERE ARTIKEL AUS YOU SOUTH AFRICAAlle anzeigen
BALLON IN THE BAG
YOU South Africa

BALLON IN THE BAG

Manchester City midfielder Rodrigo Hernandez Cascante says his Ballon d'Or win is a victory for Spanish football

time-read
4 Minuten  |
14 November 2024
IT WAS ALL A LIE
YOU South Africa

IT WAS ALL A LIE

A new doccie exposes the Grey's Anatomy writer who fabricated her life story

time-read
5 Minuten  |
14 November 2024
'I WILL NEVER GIVE UP'
YOU South Africa

'I WILL NEVER GIVE UP'

After her husband, anticorruption activist Alexei Navalny, was poisoned and murdered by the Kremlin, she became the public face of Russia's opposition. In this candid interview Yulia Navalnaya opens up about life on the run, her perilous family life and why she's continuing her husband's fight to save their country

time-read
10+ Minuten  |
14 November 2024
AGREE TO DISAGREE
YOU South Africa

AGREE TO DISAGREE

Trevor Noah on how his childhood squabbles with his mother inspired his delightful new book

time-read
4 Minuten  |
14 November 2024
PAUSE THE CLOCK
YOU South Africa

PAUSE THE CLOCK

Researchers have discovered that the ageing process spikes at 44 and 60. Here's what you can do to slow it down

time-read
5 Minuten  |
14 November 2024
MPOOMY ON TOP
YOU South Africa

MPOOMY ON TOP

We chat to SA's most popular female podcaster about love, loss and her booming success

time-read
4 Minuten  |
14 November 2024
MY BROTHER IS NOT TO BLAME
YOU South Africa

MY BROTHER IS NOT TO BLAME

Tinus Drotské says his sibling, ex Bok Nǎka, is the victim in the brawl with a neighbour that landed up in court

time-read
4 Minuten  |
14 November 2024
MATT THE RECLUSE
YOU South Africa

MATT THE RECLUSE

A year after his friend's tragic death, the actor continues to shun the spotlight

time-read
4 Minuten  |
14 November 2024
A LEAP OF FAITH
YOU South Africa

A LEAP OF FAITH

After her husband tried to kill her by tampering with her parachute she thought she'd never trust a man again-but now she's found love

time-read
5 Minuten  |
14 November 2024
THEY'RE MY KIDS!
YOU South Africa

THEY'RE MY KIDS!

This West Coast woman treats her monkeys as iftheyre humans and animal activists are not happy about it

time-read
4 Minuten  |
14 November 2024