BRIGHT IN THE SUN
Grazia India|July 2024
This science-led beauty brand made to solve workout-induced skincare concerns makes its way to India
KONIKA DATTA
BRIGHT IN THE SUN

In the ever-changing world of skincare, suncare is one of the fastest-growing categories that has revolutionised itself in the recent past. With each sunscreen launch, the industry is becoming more modern and advanced. The latest innovation in the making? SPF that suits those with an active lifestyle. Truth be told, they are the ones that struggle the most with finding the right formula, as sunscreen combined with sweat is simply a disaster waiting to happen. This led to the creation of FRÉ, an international skincare brand that has now launched in India. Michael Azoulay, co-founder of the brand, tells us more about their breakthrough patented complex, Argania Active Complex™ (AAC), anti-sweat formulas, and their upcoming launches.

GRAZIA: What led to the creation of FRÉ?

MICHAEL AZOULAY: The brand was founded to swap the sticky, goopy, and chalky sunscreen for lightweight and luxurious products powered by age-defying actives, potent mineral protection, and feel-good formulations. The result is clean, science-backed suncare plus skincare that helps protect from sun damage and repair visible ageing.

G: In a saturated sunscreen industry, what makes the brand’s SPFs stand out?

MA: We’re not a classic suncare company. We have decided to formulate our SPF with the healthiest and cleanest UV filters. The sunscreens are also treating the skin with our patented complex, which fights the long-term effect of UV damage and prevents premature ageing. For a feel-good element, we’ve included experiential elements such as texture, aromatherapy scents, and a glow effect on our GLOW ME+, a tinted SPF moisturiser with a skin tone adapting function.

G: Tell us more about the patented complex, Argania Active Complex™ (AAC), which is infused in all your skincare products. What made you choose argan oil as the star ingredient?

Diese Geschichte stammt aus der July 2024-Ausgabe von Grazia India.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der July 2024-Ausgabe von Grazia India.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

WEITERE ARTIKEL AUS GRAZIA INDIAAlle anzeigen
More Than It Seams
Grazia India

More Than It Seams

Who says lace can’t be hewn from leather? Or that paper can’t sit on the body like a weathered old sweater? In a time of rampant production and boundless creativity, is material the final frontier for designers? When all else seems lost to the algorithm, fashion’s deceptive ingenuity requires us to look a little closer

time-read
5 Minuten  |
November 2024
Under The Needle
Grazia India

Under The Needle

With filler-face phasing out, we are embracing the natural aesthetic but not how you might expect it

time-read
5 Minuten  |
November 2024
BUILDING A LEGACY
Grazia India

BUILDING A LEGACY

Driven by passion and a commitment to quality, this brand is making a mark in the luxury furniture market with a perfect blend of local artistry and global design

time-read
3 Minuten  |
November 2024
A WALK DOWN FIFTH AVENUE
Grazia India

A WALK DOWN FIFTH AVENUE

From high fashion to historic landmarks, this coffee table book explores how Fifth Avenue became the heartbeat of New York's cultural and social scene

time-read
5 Minuten  |
November 2024
NO SEX, MO' PROBLEMS?
Grazia India

NO SEX, MO' PROBLEMS?

At a time when sex seems to be everywhere, women are experiencing a dip in their sexual desires. We find out why

time-read
4 Minuten  |
November 2024
TABLE FOR ONE, PLEASE
Grazia India

TABLE FOR ONE, PLEASE

In a world obsessed with couplegoals, here’s why taking yourself out for a date might just be the ultimate love story

time-read
3 Minuten  |
November 2024
THE DREAM CANVAS
Grazia India

THE DREAM CANVAS

In the city that wholeheartedly embraces its role as a global cultural hub, the second edition of Art Mumbai promises to redefine creativity and innovation

time-read
4 Minuten  |
November 2024
SPRING FORWARD
Grazia India

SPRING FORWARD

Of hits, misses, and everything in between this season at Lakmé Fashion Week x FDCI

time-read
2 Minuten  |
November 2024
LUST-WORTHY LUXURY LABELS
Grazia India

LUST-WORTHY LUXURY LABELS

To Light Up This Wedding Season

time-read
2 Minuten  |
November 2024
ICONIC DESIGN MEETS A MOBILE FUTURE
Grazia India

ICONIC DESIGN MEETS A MOBILE FUTURE

The new Dell XPS is designed for new age content creators and suave C-suite

time-read
2 Minuten  |
November 2024