The country is brimming with fresh perspectives in a post-pandemic reality, and the upsurge we’ve witnessed in the homegrown fashion scene is not slowing down anytime soon. But it’s not easy to tune out the noise.
We sought out the most exciting and thought provoking young labels for the 12th edition of the Grazia Young Fashion Awards. This next generation of risk-takers is dissolving the boundaries between disciplines, probing the construction of garments, and harnessing new-age tech for circular design solutions. Here’s to the next big things in fashion.
CATEGORY MENSWEAR
AND THE WINNER IS: SUSHANT ABROL LABEL: COUNTRYMADE FYI: Working across various spheres of fashion, from being a part of a production facility for international brands to working with retailers exploring the luxury side of the business, helped Sushant Abrol identify the scope to lend a new voice to the menswear scene in India. Military attire always appealed to him, and Countrymade’s first runway collection was an interpretation of a poem Abrol wrote for his late brother, who served in the armed forces.
The label tailors vintage military silhouettes into modern workwear looks, with the camouflage pattern recurring in all collections. Each season, Abrol and his team develop a range of intangible artworks, and translate them onto handspun cotton and silk, heavy linens, cottonsilk blends, and more recently, hemp. Techniques range from derivations of the humble kantha stitch in hand embroidery to hand paints, hand-block, and digital prints.
DESIGN DNA: Sophisticated, classic, conscious.
Diese Geschichte stammt aus der January 2023-Ausgabe von Grazia India.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der January 2023-Ausgabe von Grazia India.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
More Than It Seams
Who says lace can’t be hewn from leather? Or that paper can’t sit on the body like a weathered old sweater? In a time of rampant production and boundless creativity, is material the final frontier for designers? When all else seems lost to the algorithm, fashion’s deceptive ingenuity requires us to look a little closer
Under The Needle
With filler-face phasing out, we are embracing the natural aesthetic but not how you might expect it
BUILDING A LEGACY
Driven by passion and a commitment to quality, this brand is making a mark in the luxury furniture market with a perfect blend of local artistry and global design
A WALK DOWN FIFTH AVENUE
From high fashion to historic landmarks, this coffee table book explores how Fifth Avenue became the heartbeat of New York's cultural and social scene
NO SEX, MO' PROBLEMS?
At a time when sex seems to be everywhere, women are experiencing a dip in their sexual desires. We find out why
TABLE FOR ONE, PLEASE
In a world obsessed with couplegoals, here’s why taking yourself out for a date might just be the ultimate love story
THE DREAM CANVAS
In the city that wholeheartedly embraces its role as a global cultural hub, the second edition of Art Mumbai promises to redefine creativity and innovation
SPRING FORWARD
Of hits, misses, and everything in between this season at Lakmé Fashion Week x FDCI
LUST-WORTHY LUXURY LABELS
To Light Up This Wedding Season
ICONIC DESIGN MEETS A MOBILE FUTURE
The new Dell XPS is designed for new age content creators and suave C-suite
