Earlier this year, Whitney Wolfe Herd, founder of app giant Bumble and a cofounder of Tinder, offered a solution for the future of dating: Al. Speaking onstage at the Bloomberg Technology Summit in San Francisco in May, Wolfe Herd envisioned a scenario where an app user's AI "dating concierge" would "date" other people's AI concierges, recommending the best matches among the lot.
People reacted with a mix of malaise, amusement, and horror, many pointing out that this was a plot point in the dystopian Netflix series Black Mirror.
How did we get here? Let's rewind. In the spring of 2020, as Covid-19 blanketed the U.S., dating-app usage surged. Bumble's video-call feature saw a 70 percent increase in activity. The number of OkCupid users going on virtual dates shot up by a factor of seven. Tinder users set a record for swipes in a single day: three billion worldwide, or nine times the population of the United States.
Four years later, we're reminded of one of the most enduring patterns of nature, culture, and markets alike: the S, or sigmoid, curve. For every boom, there is a corresponding bust; for every period of flourish, there is one of decay. In 2023, Tinder's base of 10 million subscription-paying users decreased by 8 percent following three consecutive quarters of declines. By the end of 2023, the stock price of Match Group, which operates the largest portfolio of online dating services, including Tinder, OkCupid, and Hinge, had tumbled to about a fifth of its peak in 2021. Bumble's stock, too, has fallen as much as 85 percent since its February 2021 IPO.
Diese Geschichte stammt aus der August 2024-Ausgabe von Harper's BAZAAR - US.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der August 2024-Ausgabe von Harper's BAZAAR - US.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Tipping POINT
When the PROGRESSIVE A-LIST CLIENTELE of the fashionable workout BALLET BEAUTIFUL learned that its FOUNDER was MARRIED to an ARCHITECT of the MAGA BLUEPRINT to impose an ultraconservative social agenda, PROJECT 2025, many felt SHOCKED and even BETRAYED
SABATO's Way
hor GUCCI creative director SABATO DE SARNO, remaking the storied Italian HOUSE for a NEW ERA isnt about OUTRUNNING its PAST. ts about MAKING some HISTORY ofhis OWN.
Inner DRIVE
KENDRICK LAMAR has consistently PUSHED the ART of HIP-HOP to NEW HEIGHTS. In advance of his SUPER BOWL performance, he gets PERSONAL with friend and fellow artist SZA
NECK Tech
When it comes to COSMETIC TREATMENTS, the face may get all the attention, but the NECK deserves love too. Novel TECHNOLOGIES that go beyond creams deliver LIFTED, SCULPTED necks—WITHOUT SURGERY.
PLAN de PARIS
EXPLORE the CITY of LIGHT through the eyes of our FASHION EDITORS
FREE Spirits
BOHO is BACK in a big way. We tapped some of the ARCHITECTS of the STYLE's REVIVAL over the past three decades to tell us HOW WE GOT HERE.
Like a VIRGO
This month, our columnist DEREK C. BLASBERG talks to poet CLEO WADE and reality icon NICOLE RICHIE about the mysteries of the ZODIAC, the power of the INVISIBLE, and why having a VOICE starts with being a good LISTENER
This Is HOW YOU #WINWITHBLACKWOMEN
The BLACK WOMEN who organized the HISTORIC 44,000-person fundraising Zoom for KAMALA HARRIS explain how COMMUNITY, FRIENDSHIP, and a SHARED SENSE of UPLIFT got the job done
EMPIRE STATE OF MIND
Channel the boldness and dynamism of the city that never sleeps with the Twilight high jewelry suite by MARLI New York.
PLAYLIST
“I have a 10-HOUR PLAYLIST of all the songs that have ever INSPIRED me,” says SZA, “that over TIME have SHAPED me and played a part in BUILDING my IDENTITY.”
