"NOW, APART FROM BEING A GOOD DOCTOR, pec S OR A GOOD ARCHITECT, YOU ALSO NEED TO BE A GOOD VJ TO BE ABLE TO GET BUSINESS VIA YOUR FOLLOWERS" SHUNALI KHULLAR SHROFF
"VIDEOS GRAB MORE EYEBALLS... PEOPLE WANT TO BE ENTERTAINED ON INSTAGRAM TODAY." -ANISHA DIXIT
"Insta's morphed into a performance platform"
"Videos are the future of content consumption"
The platform is no longer about picture aesthetic or capturing a moment. Now it's about rushing through cleverly edited photographs and people trying to grab your attention with a song and a dance. From a photo sharing platform, it's morphed into an entertainment platform where everybody is being performative.
Given that the logo of Instagram is a polaroid camera, it's ironic that it's become TikTok lite.
Diese Geschichte stammt aus der August 27, 2022-Ausgabe von Brunch.
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Diese Geschichte stammt aus der August 27, 2022-Ausgabe von Brunch.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Is It Scrolling Or Screening?
Being on the phone while the TV plays is the new normal. Just don't do it when there's company. A case for what it means to be present
This week, we're...
Preferring the spinoff.
The newest tricks in the book
Time is money. Here are the best hacks for saving precious seconds and taking even your everyday feed to the next level
Snuffing out the flames
Has online dating peaked? People are ditching the apps, going old-school, and aiming for IRL connections. Here's how the swipe failed a whole generation
Off the eaten path
In hotels, cafes and home kitchens cooks are getting creative with food waste. Tomato skins show up in a cake, fat flavours broths, peels have fresh appeal. Of course, we're cheering this change
Glamming up your getaway
Every island in the Maldives is stunning. So how do resorts offer a luxury upgrade? At Cheval Blanc it's by elevating every experience-food, service, spa and beyond
Benefits with friends
Of course it's harder to make friends as we grow older. Responsibilities, increase, time is short. Luckily, we have our tribes
A portrait to reflect upon
Playing with lighting and layering, a young Amrita Sher-Gil depicted herself as bold, mischievous, and enigmatic - all at once
Keep your trope shut
A divided world, a post-apocalyptic wasteland, a prophecy, a burden too heavy for a young adult. 10 YA dystopian cliches to vanquish in battle.
Sanjeeda Shaikh
Actor, @IAmSanjeeda
