What’s the origin story of Vanillapup?
Vanillapup started a decade ago because of our first dog, Latte, a West Highland Terrier. My husband Lionel and I got her from an unethical puppy mill breeder. She was malnourished and had very bad tear stains. We also found out that she had luxating patella (a congenital condition of floating kneecap) on both hind knees and itchy skin.
With my background in advertising, I started a blog as a diary for Latte. It was a light-hearted project until Latte needed surgery for her luxating patella. I tried researching online and while there were articles on the condition by overseas veterinarians, I couldn’t find much information on the caregiving aspect. So, I decided to document her pre- and post-surgery experiences to help others.
As our readership grew, we started receiving comments and emails from dog parents both in Singapore and overseas. They were grateful for a fellow dog parent’s perspective that’s relatable and comforting. With this increased readership, I wanted Vanillapup to be a trusted resource with perspectives beyond my own. I started to invite veterinarians and trainers to share their expertise on the blog.
More and more people started asking us where to buy the products we recommend. So, in December 2018, we launched our curated online pet supplies store. In a crowded market with thousands of similar products, people trust us to do the filtering for them. We are constantly listening to our customers and learning from industry experts to ensure our curation is always relevant and up to date.
Why did you decide to expand Vanillapup from an online resource to having a physical store?
Diese Geschichte stammt aus der October 2024-Ausgabe von Expat Living Singapore.
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Diese Geschichte stammt aus der October 2024-Ausgabe von Expat Living Singapore.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
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Keeping Regular!
Constipation and haemorrhoids are common, but they're often taboo topics of conversation. Here physiotherapist YIP WAN HUI explains how she helps to reduce the symptoms fora more regular and pain-free motion.
NURTURING Nimble KNEES
As people age, knee issues often stem from wear and tear. Here, orthopaedic surgeon DR HAMID RAZAK talks about the knee preservation techniques he uses to help people maintain healthy knees for longer.
Haute Healthcare
Hospital visits are an inevitable part of life, whether it’s for a routine checkup or an unfortunate ailment. While necessary, the hospital experience isn't always the most pleasant.
Sweet Tooth
DR SHERILYN LOH, a dental surgeon at Dental Essence, chats to us about bringing smiles to faces whether that’s from the dentist’s chair or her kitchen!
Au Balcon
Hidden in an Art Deco conservation building within the Singapore Botanic Gardens is Au Balcon, or “on the balcony” in French.
Climb of a Lifetime
AYAN MEHRA is in Grade 11 at the Singapore American School, and while he's now back toa regular term routine, his summer was little short of actionpacked. Along with attending asummer school at Yale University in the US, he joined his dad on an ascent of Mount Kilimanjaro. He tells the story here.
A Hole-in-one Holiday!
We all love a tropical escape, but for many travellers the cherry on top of this kind of ultra-relaxing holiday is a round of golf or some pampering at a spa. We take a look at one destination on the Thai island of Phuket where you can tick all those boxes.
Let's Play Outside!
Playing outside of the classroom helps children to develop useful motor skills and stay active while learning at the same time. Four preschools share with us how they incorporate the outdoors into learning and we hear what the parents think too.
Impacting lives
SJI International's fundraising dinner in August of this year brought its community together to successfully raise funds in support of the school's Scholarship Programme.
Music Movement
Canadian International School (CIS) has a new Academy of Music! DANIEL HARTIG, the K-12 Music Coordinator, and TOM ANDERSON, the Choral and Instrumental Lead, share how it will create new musical and performance opportunities for students from Kindergarten to Grade 12.