IN A NEW LIGHT
Harper's Bazaar India|August 2024
Masaba Gupta shares her motherhood journey, how she handles criticism, and the ways she is learning to balance work and well-being.
RASNA BHASIN
IN A NEW LIGHT

My most vivid memory of Masaba Gupta dates back to 2010. For my school farewell, I desperately wanted to wear the same orange-bordered net sari with handprints that Sonam Kapoor had worn at Masaba’s first store launch. It was a non-negotiable. Over the past decade, I’ve had numerous conversations with Masaba and always felt comfortable around her. She commands attention whenever she enters a room, and it’s clear she knows people will talk about her. Yet, she remains steadfastly focused on her goal.

When I ask Masba to describe herself in three words, she promptly replies, “agile” and “chameleon”. After a brief pause, she adds, “assertive”. All of these qualities are evident in her design journey, a path she embarked on after exploring various interests. From studying music in London to considering dance and acting, it was her mother’s practical advice that steered her towards success. “It should be something that requires you to apply your brain and not something that needs physicality,” Neena Gupta had suggested, inspiring Masaba to envision herself as a designer-entrepreneur.

Breaking new ground in India’s traditionally male-dominated fashion industry, Masaba approached her career with honesty and boldness. She openly sought investors and embraced collaborations, differentiating herself from her peers. “We did a collaboration with Fiama for shower gels, designed the Tata Nano, and partnered with Titan on watches,” she recalls. These partnerships were instrumental in her brand’s growth. A pivotal moment came with her partnership with Nykaa, which laid the groundwork for her beauty brand, Lovechild. “That three-year stint with Nykaa was invaluable,” she recalls. “I learned everything— from product development to supply chain management and marketing.” Unlike most celebrity-backed brands, Masaba remains deeply involved in her brand’s daily operations, ensuring it aligns with her vision and values.

Diese Geschichte stammt aus der August 2024-Ausgabe von Harper's Bazaar India.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

Diese Geschichte stammt aus der August 2024-Ausgabe von Harper's Bazaar India.

Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.

WEITERE ARTIKEL AUS HARPER'S BAZAAR INDIAAlle anzeigen
Unyielding And Unmatched
Harper's Bazaar India

Unyielding And Unmatched

In an industry where every move is scrutinised, Kareena Kapoor Khan lives passionately, loves her job, and understands that there’s more to her than just box-office numbers.

time-read
10+ Minuten  |
September 2024
SEEN AND HEARD
Harper's Bazaar India

SEEN AND HEARD

Female authors explore how crucial it is that women write about their personal experiences.

time-read
4 Minuten  |
September 2024
INTO THE WORLD OF JUDY CHICAGO
Harper's Bazaar India

INTO THE WORLD OF JUDY CHICAGO

What makes the feminist trailblazer an icon?

time-read
3 Minuten  |
September 2024
'THE LEGACY OF A SINGER WILL ALWAYS STAY INTACT'
Harper's Bazaar India

'THE LEGACY OF A SINGER WILL ALWAYS STAY INTACT'

AR Rahman believes AI can be used without compromising on the artistic essence.

time-read
3 Minuten  |
September 2024
THROUGH HER EYES
Harper's Bazaar India

THROUGH HER EYES

Indian supermodels remember legendary photographer Prabuddha Dasgupta ahead of his 68th birth anniversary.

time-read
4 Minuten  |
September 2024
THE SHAPE-SHIFTERS
Harper's Bazaar India

THE SHAPE-SHIFTERS

From adorning your body to your mantle piece, jewellery designers are turning to homeware.

time-read
3 Minuten  |
September 2024
WEARABLE ART
Harper's Bazaar India

WEARABLE ART

Three limited-edition timepieces, inspired by Gaston-Louis Vuitton's love for artistry, is an ode to the Maison's legacy of craftsmanship.

time-read
2 Minuten  |
September 2024
AS LONG AS TIME
Harper's Bazaar India

AS LONG AS TIME

Bazaar India delves into the ethos of watch brands.

time-read
3 Minuten  |
September 2024
MILANO MAKEOVER
Harper's Bazaar India

MILANO MAKEOVER

Sabato De Sarno's reimagination of this classic Gucci bag is is an ode to his Milanese becoming.

time-read
1 min  |
September 2024
A LOVE LETTER TO JAIPUR
Harper's Bazaar India

A LOVE LETTER TO JAIPUR

Designer Surily Goel reveals the making of her latest collection.

time-read
2 Minuten  |
September 2024