The Badass Ambassador
Guitar World|October 2022
DAVE MUSTAINE DISCUSSES HIS “BRAND AMBASSADOR” RELATIONSHIP WITH GIBSON — AND LET’S NOT FORGET HIS TWO NEW SIGNATURE FLYING V’S!
JON WIEDERHORN
The Badass Ambassador

OVER THE YEARS, Dave Mustaine has had working relationships with Jackson, ESP and Dean. Since he was a kid, however, he’s had a special love for Gibson. “I saw the first Kiss album and it said, ‘Kiss use Gibson because they want the best,’” Mustaine says. “I thought, ‘Well, fuck, I want Gibson ’cause I wanna be the best!’”

Mustaine ended his 13-year endorsement deal with Dean in late 2020, and in February 2021 he finalized a Brand Ambassador deal with Gibson. “I heard they were in the market for an ambassador,” Mustaine says. “I asked them, ‘What’s an ambassador?’ And I was told it meant that you represent all brands for the Gibson franchise. I said, ‘I can do that.’ So now I represent Gibson, Epiphone and Kramer.”

To date, Gibson has issued three guitars. The Dave Mustaine Songwriter acoustic features a slightly thinned walnut Songwriter body with a cutaway, a 24.75-inch scale mahogany neck with a 24-fret ebony fretboard (their first acoustic to feature 24 frets).

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