While Kevin Keegan wore a tracksuit - and his heart on his sleeve - the cultured Swede was impeccably dressed and softly spoken.
The appointment of the first foreign coach and a footballing aristocrat to the top job had an instant impact.
Few will recall Sven's debut match in 2001, a 3-0 friendly win over Spain with goals from Nick Barmby, Emile Heskey and Ugo Ehiogu plus a penalty save from sub goalkeeper Nigel Martyn.
But it was the start of a new era that took in highs and devastating lows.
Diese Geschichte stammt aus der August 27, 2024-Ausgabe von Daily Express.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der August 27, 2024-Ausgabe von Daily Express.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Timed my pees to beat news queues
A PALACE aide once let slip that the late Queen's unswerving policy on visiting the loo while on a royal trip: \"Always, ALWAYS go when you can.\"
Sepsis alert as winter infections spread
PEOPLE are being urged to look out for signs of life-threatening sepsis this winter as infections spread.
Harry puts up dukes in points win
SO THAT'S that then. Or is it? Has Prince Harry quit the ring in his epic bout with the British media; does he reckon he has gone the full 15 rounds now The Sun has said sorry for setting private detectives on him, and written him a fat cheque by way of apology?
Make cowardly killers face truth
IT SHOULD have come as no surprise to anyone that the apology for a human being otherwise known as Axel Rudakubana behaved so atrociously in the dock on Thursday.
FAR FROM THE MADDING CROWD...
The top 10 European destinations for blissful solitude... by travel insiders
Red alert! Firms in 'critical distress' up 50% since Budget
THE number of companies facing \"critical financial distress\" has climbed by 50% during less than three months since a series of business tax hikes in Labour's first Budget.
Novak admits his time Down Under might be over
DJOKOVIC COULD HAVE PLAYED HIS LAST OPEN
Blown away!
Storm Eowyn lashes UK and Ireland...now snow is coming
Base glamp bliss
Andrew Jameson enjoys home comforts on a campsite in Yorkshire
I was terrified to finally see Auschwitz... but I could not let my father down
WALKING through those infamous huge iron gates, under the haunting sign \"Arbeit macht frei\" (work sets you free), a terrified Gary Sokolov couldn't stop his legs from shaking.
