THE Scottish Government has slashed its advertising on Twitter following the takeover of the social media giant by Elon Musk.
A total of £377,704 was spent on Twitter ads last year compared to just £9621 so far this year.
The cut is even more stark compared to other platforms, with £101,494 spent on YouTube and £349,548 on Meta, which owns Facebook and Instagram.
Diese Geschichte stammt aus der July 17, 2023-Ausgabe von Daily Record.
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Diese Geschichte stammt aus der July 17, 2023-Ausgabe von Daily Record.
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