'The ₹1 lakh-plus price point is an exciting place to be in'
Financial Express Chennai|December 04, 2024
Titan Company's premium watch retail arm Helios recently tied up with Charriol, a Swiss luxury watchmaker, to expand its collection of over 40 global brands.
SUPARNA MITRA, CEO, watches and wearables division, Titan CORALIE CHARRIOL, CEO & creative director, Charriol
'The ₹1 lakh-plus price point is an exciting place to be in'

In the ₹1 lakh-plus category, the preference is clearly for Swiss watches. People are looking for unique time pieces. That is where we believe we can tell a unique story. Charriol is Swiss-made, but French-inspired and influenced. So, the brand combines the best of both worlds. This is something we can play up in our marketing.

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