Growing regulatory scrutiny awaits e-commerce firms
Financial Express Mumbai|December 31, 2024
KEY CHANGES SET TO RESHAPE OPERATIONAL LANDSCAPE
RAGHAV AGGARWAL

In 2025, e-commerce giants like Amazon and Flipkart are expected to face intensified regulatory oversight as the government strengthens measures to safeguard competition and protect consumer data.

Key legislative changes, including the implementation of the Digital Personal Data Protection (DPDP) Act and the upcoming Digital Competition Bill, are set to reshape the operational landscape for these companies.

The Competition Commission of India (CCI) is already investigating Amazon and Flipkart over allegations related to favouring select sellers on their platforms. The Enforcement Directorate (ED) sometime back conducted raids across 19 locations, on reports that these companies maintain prohibited control over seller inventories. Regulations mandate e-commerce platforms to function solely as marketplaces, without directly holding inventory.

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