Film trade experts estimate Christopher Nolan’s Oppenheimer to achieve net box office collections of around ₹50 crore during its opening weekend, while Greta Gerwig's Barbie is projected to reach approximately ₹20-25 crore.
The rush to watch the films has caught many by surprise, reflecting the pent-up enthusiasm of audiences to return to movie theatres after an extended gap. Neither of the two films features stars popular among Indian audiences or appeals to viewers in the heartland. The releases have also been limited to major cities and multiplexes, with Oppenheimer releasing on 1,900 screens and Barbie on 850. “It has been a phenomenal weekend for the business thanks to Oppenheimer, ably supported by Barbie. We’re seeing these numbers after very long, last seen for Pathaan in January," said Sanjeev Kumar Bijli, executive director, PVR Inox Ltd.
The audience in India that has evolved and appreciates smart, intelligent cinema can no longer be taken for granted, Bijli added, referring to the success of the seemingly niche titles.
Diese Geschichte stammt aus der July 24, 2023-Ausgabe von Mint Mumbai.
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Diese Geschichte stammt aus der July 24, 2023-Ausgabe von Mint Mumbai.
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