Proof needed Greenwashing: for claims, say draft norms
Mint Mumbai|February 21, 2024
All green claims made by a person or an organization must be supported by verifiable evidence, according to new draft guidelines released on Tuesday for preventing greenwashing.
Dhirendra Kumar
Proof needed Greenwashing: for claims, say draft norms

Additionally, information related to these claims should be made public through different means of communication—directly, through QR codes or web links.

The draft guidelines on the prevention and regulation of greenwashing were released on Tuesday by the Central Consumer Protection Authority (CCPA) for public consultation.

Stakeholders have been asked to send their comments by 21 March.

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