Rocking deals expands with new subsidiary sustainquest Pvt Ltd

Rocking Deals Circular Economy Limited (RDCEL), listed under the NSE Code ROCKINGDCE, is a key player in the B2B and B2C re-commerce sector.

The company specializes in facilitating the bulk trading of excess and open-box inventory, as well as offering refurbished products. Recently, RDCEL announced the incorporation of a new subsidiary, Sustainquest Private Limited (SQPL), marking a significant development in its strategic expansion. RDCEL holds a 58% stake in the newly formed company, while the remaining 42% is owned by UTC Digital Technologies Private Limited (DIGI2L), an advanced digital platform provider.

Sustainquest Private Limited will focus on the wholesale distribution of preowned goods from renowned brands such as LG, Samsung, Godrej, and Croma. By utilizing DIGI2L’s robust technology platform, SQPL aims to streamline operations, enhance efficiency, and facilitate high-quality refurbishment processes for preowned white goods, including consumer durables, appliances, and electronics. As the technology partner for these leading brands, DIGI2L will enable efficient trade-ins, improving the ease and speed of transactions. This technological integration is critical to Sustainquest’s goal of delivering superior, sustainable products to the growing market for affordable, preowned goods.