Our goal was to create a makeup brand that truly encapsulates the spirit of our generation, reflecting the seamless blend of languages, cultures, and styles that define us. Defi proudly celebrates the fusion of these diverse worlds.
Q. How would you like describe your journey for Defi beauty?
A..The journey of Defi Beauty has been a remarkable adventure marked by vision, dedication, and an unwavering commitment to our core mission. Our story began with a clear goal: to bridge a significant gap in the beauty industry for modern Indian women, particularly those in their late 20s and early 30s, who often found themselves overlooked by mainstream brands.
From the outset, our approach was hands-on and deeply personal. We immersed ourselves in every facet of the business, from modelling for our initial photoshoots to personally packing the first few orders. This hands-on involvement allowed us to ensure that every product not only met our high standards but also resonated with our audience on a deeper level.
Diese Geschichte stammt aus der September 20, 2024-Ausgabe von The Daily Guardian.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent ? Anmelden
Diese Geschichte stammt aus der September 20, 2024-Ausgabe von The Daily Guardian.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
Wrestling: 'Mizoram Mega Matches' to be held in December in Aizawl
Pro Panja League, in the presence of the Sports Minister of Mizoram, Lalnghinglova Hmar, has announced a mega event featuring a wide range of Armwrestlers from across India in the hill city of Aizawl during the second half of December 2024.
Sindhu's academy to come up in Visakhapatnam
Two-time Olympic medalist shuttler PV Sindhu's dream project, the PV Sindhu Centre for Badminton and Sports Excellence, will be set up in the port city here.
King, Carty tons in 3rd ODI guide WI to match, series win over England
Brandon King and Keacy Carty scored centuries in a 209-run partnership which steered the West Indies to an eight-wicket win over England in the third one-day international Wednesday and a 2-1 win in the series.
Formula 1 drivers ask FIA to treat them like adults
Formula 1 drivers have urged the sport's governing body to treat them like adults after Max Verstappen and Charles Leclerc were punished for swearing.
HI begins celebration of 100 years of Indian hockey
Hockey India on Thursday announced the beginning of a grand, year-long celebration marking the 100th anniversary of Indian Hockey.
SHREYAS IYER SMASHES DOUBLE CENTURY AGAINST ODISHA
This is Iyer's third double-century in first-class cricket, following his double ton against Punjab in 2015 and a score of 202 against Australia A in 2017
Kiran George enters Korea Masters quarter-finals
India's Kiran George dished out yet another gritty performance to upset third seed Chi Yu Jen of Chinese Taipei in a tough three-game match and progress to the men's singles quarterfinals of the Korea Masters badminton tournament here on Thursday.
Neser, Webster help Australia A dominate over India A in 2nd unofficial Test
Michael Neser and Beau Webster helped Australia A dominate over India A as Day 1 ended on Thursday in the ongoing second unofficial Test at Melbourne Cricket Ground.
Centennial retrospective exhibition celebrates 100 years of four modern Indian masters
What's common about Francis Newton Souza, KG Subramanyan, Ram Kumar, and V.S. Gaitonde, apart from their long-standing reputation as four of India's greatest modern artists? The answer: They were all born in 1924.
AM Bl KA ANA NTH IS A POET EVEN IN ROSE
Yes, one eanjind in her writings, em ever growing sense of wonder about the world around- she sees it as a peace loving soul onee and as a questi oningspiri t once.
