Hasbro's Magic unveils its first cards from tie-in with Marvel
The Straits Times|October 22, 2024
NEW YORK - Hasbro's popular trading card game Magic: The Gathering is taking a radical departure from its fantasy roots with an upcoming set of cards based on Walt Disney's Marvel superheroes.
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The first instalment of Magic's multi-year deal with Disney will forgo the traditional dragons and wizards for characters like Iron Man, Captain America and Black Panther.

At New York Comic Con on Oct 18, the company revealed the initial set of cards will be followed in 2025 by a full set inspired by Spider-Man.

Collaborations between the Hasbro game and other brands, including The Lord Of The Rings, initially divided long-time fans.

Many shared concerns on social media that the company was undermining Magic's own lore in a cash grab. Others feared the new branded cards would muddy the highly strategic gameplay of Magic.

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