FACEBOOK AND INSTAGRAM USERS IN EUROPE COULD GET AD-FREE SUBSCRIPTION OPTION, WSJ REPORTS
Techlife News|October 07, 2023
Meta plans to give Facebook and Instagram users in Europe the option of paying for ad-free versions of the social media platforms as a way to comply with the continent’s strict data privacy rules, the Wall Street Journal reported Tuesday.
FACEBOOK AND INSTAGRAM USERS IN EUROPE COULD GET AD-FREE SUBSCRIPTION OPTION, WSJ REPORTS

The company wants to charge users about 10 euros ($10.50) a month to use Instagram or Facebook without ads on desktop browsers, the newspaper reported, citing unnamed people familiar with the proposal. Adding more accounts would cost 6 euros each.

Prices for mobile would be higher, at roughly 13 euros a month, because Meta needs to account for commissions charged by the Apple and Google app stores on in-app payments, the newspaper said.

Meta reportedly is hoping to roll out paid subscriptions in the coming months as a way to comply with European Union data privacy rules that threaten its lucrative business model of showing personalized ads to users.

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