Rural & Marketing - October 2015

En este asunto

The transformed rural scenario in India demands marketers to adopt different strategy keeping in mind the evolving audience and their changing demographics. This is the right time for them to make bold moves – and to widen the gap between them and their competition.

Rural & Marketing Magazine Description:

‘Rural & Marketing’-The magazine aims to integrate urban with rural market, where it helps corporates in shaping their business strategies on how to target rural India and its untapped potential, it also intends to act as a guiding force to the policy makers on how to understand the real ‘Bharat’ and the dynamics of rural India. The critical insights, business case studies and analytical, informed stories from experts in the field featured in the magazine keeps the faculty and budding managers abreast with the multi-faceted aspects and finer dimensions of rural markets and rural marketing that otherwise go un-noticed in the mainstream media.