Hans + Marijke Bruinsma
In 2006 the husband-and-wife team were drawn to Dubai for several reasons. Says Hans: “We loved the ‘can do’ attitude and broad vision for the future, as well as the 24/7 dynamics. As the building boom reached its pinnacle, we were sure that by offering a minimalist European style for the furnishing of all these newlybuilt villas and apartments we could create a niche approach to the industry, so we just started.”
Renting a showroom on Sheikh Zayed Road for maximum visibility was, they say, their best decision. They chose the fantasy name of Caspaiou, and the impressive Aqua lights that illuminated their showroom were like a beacon for design aficionados, who found within a retail space furnished as a warm and welcoming home. This was another strategic decision, matched by a knowledgeable staff. Early endorsements from The Address and Jebel Ali Hotel & Resort followed, with both selecting the distinctive lighting. Currently, Caspaiou offers more than 60 brands. “All brands have had their impact - even the smaller ones, as they provide the finishing touch,” says Hans. “But brands such as Meridiani have had a great impact as they have grown with us. Today, Meridiani offers a complete range of furniture, whereas when we started twelve and a half years ago, it was with one sofa.”
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Esta historia es de la edición November 2018 de Identity.
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