With the Intra, Tata Motors is keen to create a pool of aspirational CVs.
Much water has flown under the bridge after the Ace SCV was launched by Tata Motors in 2005. It marked the beginning of a new era and has since sold over 20 lakh units. Continuing to lead the market for SCVs, like the Tata 407 LCV did when it was introduced in 1986, the Tata Ace has grown in size and specifications. It has sprung new variants in tune with the tonnage shift and change in market requirements. Competition has grown too. With versions like the Tata SuperAce adding a new, bigger dimension to the brand, the Tata Ace will now enjoy the company of the stylish Intra as its manufacturer strives to keep the lead in the mini-truck domain. First shown at the Auto Expo 2018, the Intra along with other Tata CVs on display pointed at an emergence of a new design language. A language that was born out of the extensive feedback of customers and took into consideration other market vibes. Mincing no words to announce that a new design language was indeed at play on the CV as well as the PV front, Pratap Bose, the chief designer at Tata Motors, provided a rare insight into how the full range CV player was shifting gears.
Esta historia es de la edición June 2019 de Commercial Vehicle.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición June 2019 de Commercial Vehicle.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 9,000 revistas y periódicos.
Ya eres suscriptor? Conectar
PRAWAAS 4.0 TO SPOTLIGHT THE RESURGENCE IN THE BUS SEGMENT
PRAWAAS 4.0 RETURNS TO SPOTLIGHT THE POST COVID RESURGENCE OF THE BUS SEGMENT WITH MODERN GREENER SOLUTIONS TO MEETING OPERATOR REQUIREMENTS
ONE STOP TBR ZONES
IMAGINE PULLING OVER TO A DEDICATED TYRE ZONE THAT CATERS TO ALL YOUR PURCHASE AND MODERN-DAY AFTERSALES NEEDS. JOIN ASHISH BHATIA AS HE VISITS A PROMINENT ESTABLISHMENT, BRINGING THIS COMPELLING VALUE PROPOSITION TO THE FOREFRONT.
VOLVO TRUCKS ROLLS OUT LNG FOR THE LONG-HAUL
VOLVO TRUCKS INDIA UNDERTOOK AN EXTENSIVE PILOT WITH THE VOLVO FM 420 LNG 4X2 TRACTOR. IT IS NOW READY TO COMMERCIALISE IT AS PART OF A LARGER STRATEGY TO MEET ALTERNATE FUEL REQUIREMENTS
iMAXX OFFERS TANGIBLE BENEFITS
MTBD IS COMMITTED TO ENHANCING TECHNOLOGY, EFFICIENCY, AND CUSTOMER VALUE PROPOSITIONS. UPENDRA KASBEKAR RECENTLY VISITED THE CHAKAN PLANT TO GAIN INSIGHTS.
ADVANCING TRUCK TECHNOLOGY
AT THE ZF GLOBAL TECHNOLOGY DAY 2024, THE TECHNOLOGY SOLUTIONS PROVIDER SPOTLIGHTED ADVANCEMENTS IN TRUCK TECHNOLOGY WITH A MARKET-READY SUITE OF SOLUTIONS
SUSTAINABILITY AS STRATEGY
IN AN INDUSTRY TALK SESSION, SATYAKAM ARYA MANAGING DIRECTOR AND CEO, DAIMLER INDIA COMMERCIAL VEHICLES SPOKE TO ASHISH BHATIA ON INTEGRATING SUSTAINABILITY INTO THE OVERALL BUSINESS STRATEGY.
CHASING LOCALISATION
THE CHASE TO LOCALISE IS A GLOBAL PHENOMENON. ASHISH BHATIA GAUGES THE PURSUIT FOR AN EDGE.
LNG POLICY PRICING AND INFRASTRUCTURE
AT THE EIGHTH LNG INDIA SUMMIT 2024, INDUSTRY LEADERS SHARED CRITICAL INSIGHTS ON LNG POLICY, PRICING, AND INFRASTRUCTURE
DÜRR BUILDS THE FIRST EU TAXONOMY-COMPLIANT PAINT SHOP
PAINT SHOPS MUST BECOME \"GREENER\" TO HELP VEHICLE MANUFACTURERS FEEL CERTAIN ABOUT MEETING THEIR AMBITIOUS CLIMATE TARGETS
LUMAX CORNAGLIA BOLSTERS EMISSION COMPLIANCE
LUMAX CORNAGLIA HAS ADDED TO ITS MANUFACTURING FOOTPRINT BY COMMISSIONING A NEW PLANT FOR EMISSION-COMPLIANT PRODUCTS WITH AN EYE ON THE FUTURE