MAGNETIC FORCE
evo India|June 2021
The start of our First Movers series where we speak to Magnite owners and find out what has made Nissan’s compact SUV such a huge success
MAGNETIC FORCE

BUYING A CAR IS LIKE TUG OF WAR. BUT instead of eight well-built people trying to pull you across, it is the features, styling, safety and brand value that are using all their strength to get you over the line. And it is only the mighty anchor of your budget that can either stop you from signing that cheque, or make it easy to narrow down your options. With some cars, this tug of war can be a constant push and pull while with others, it is easy to find a compromise — let go of some features and voila, it fits your budget. So, when Nissan unveiled the Magnite, it seemed like an extremely attractive package – loads of features, SUV body style, and a turbocharged engine. All in one. Was it the end of the tug of war in the segment? Well, some customers certainly thought so. Bookings were coming in faster than they could be penned down and as of today, bookings for the Magnite are well over the 50,000 mark. And, in a month as awfully troubled as April, Nissan still managed to sell almost a hundred Magnites every single day. We’ve already told you what we think of the Magnite in our first-drive review. So today, we have Vijay Saxena — one of the First Movers who picked the Magnite, to give us his unfiltered views about the compact SUV that he just put down his hard earned money for.

WHEN NISSAN UNVEILED THE MAGNITE IT SEEMED LIKE AN EXTREMELY ATTRACTIVE PACKAGE

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